Pantaloon Group launches two new ventures in City
PANTALOON GROUP?S Home Solutions Retail India Limited launched its two new ventures ?E-Zone Store? (an electronics showroom) and ?Collection i? (a home furniture showroom) at Treasure Island Mall today.india Updated: Apr 23, 2006 13:59 IST
PANTALOON GROUP’S Home Solutions Retail India Limited launched its two new ventures ‘E-Zone Store’ (an electronics showroom) and ‘Collection i’ (a home furniture showroom) at Treasure Island Mall today.
Group’s Home Solutions consumer durables and electronics head Manoj Kumar told reporters here today that the stores of both the new ventures have opened in Indore. He added that E-Zone offer is an experience led electronics store with products of big brands offered at competitive prices. Spread over 12500 sq ft the store has liberation zone, experience zone and home zone.
The liberation zone contains personal products like computers, laptops, handy cams, MP3 players, i pod and mobile phones. The experience zone offers entertainment products like plasma/LCD flat TV, home theatre systems, DVD players and stereo systems.
Appliances like refrigerators, oven, microwave, washing machine etc can be found in the home zone. The Onkya home theatre is available only in E-Zone store in Indore. The store has a toll free number for customer care services. Also there is a free gift on every purchase. According to Manoj Kumar the next E-Zone store would be launched in Bangalore.
The Collection i store sprawls over 10,000 sq ft and is built on the concept of ideas for home décor, offering a complete range of imported quality furniture, furnishings and accessories. Home Solutions Retail Furniture head Mahesh Shah said that designers would remain available in the store to provide interior tips and alterations in colours according to the choice of customers.
Shah said that the store contains unique and latest designs at very competitive prices and special combination deals too. He stated that the furniture here is made of pure veneer (top layer of wood).
The furniture is displayed in the store along with accessories. The customers can just walk around the store to see how the living room, bedroom or kitchen would look with the furniture settings.The store offers after sale service and support to the customers. The price range begins from Rs 400 and goes up to Rs 70,000.
The furniture has a one-year warranty. Home Solutions chief marketing officer V Rajesh said that the company now caters to most of the life segments with food bazaar, fashion stores, big bazaar hypermarkets, electronics store and home furnishing store.