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Selling with sex spoils business!

india Updated: Dec 08, 2006 19:42 IST

A billboard of a large-breasted bikini-clad woman has been blamed for ruining a New Zealand business meeting by distracting staff and clients.

J. Everett, whose business overlooked the billboard in the city of Auckland, was so upset that he complained to the Advertising Standards Authority.

"On Friday we had a very important meeting and both clients were clearly distracted by the content of this billboard and I feel as a result the meeting did not go as well as it could have," he wrote.

The advertising agency involved argued that the billboard juxtaposed a stereotypical fake "Hollywood blonde" against the all-natural formulation of their client's product, a "naked" and natural muesli bar.

However, in a decision released Wednesday, the complaint was upheld.