Sony Ericsson rolls out three new models of mobile phones
Sony Ericsson today unveiled three new models of mobile phones, including entry level handset for 3G.india Updated: Aug 18, 2010 22:16 IST
Sony Ericsson on Wednesday unveiled three new models of mobile phones, including entry level handset for 3G.
The company unveiled Xperia-X8 entertainment smartphone on Android platform, besides Cedar, the basic entry level model for 3G and Yendo, the full touch walkman phone.
"We continue to offer an amalgamation of communication and entertainment by fusing together best quality touchscreen experience, in the second half of the year," Sony Ericsson India Marketing head Anurag Kunto told newsmen.
"The newly launched models shall be available at the stores from September," Kunto said.
According to Kunto, Android platform in mobile handsets has begun taking away market share worldwide.
The company has close to 1,000 point of sales in western region including Maharashtra and Gujarat, and nearly 4,000 across the country.
Close to 100,000 million GSM handsets sales are projected for the Indian market in 2010, of which 70 per cent are priced below Rs 3,000, a company official said.