Tata Agrico ties with Godrej Agrovet | Latest News India - Hindustan Times
close_game
close_game

Tata Agrico ties with Godrej Agrovet

None | ByPress Trust of India, Kolkata
Apr 14, 2006 05:49 PM IST

Tata Steel agri division, Tata Agrico, has entered into a business venture with Godrej Agrovet Ltd to strengthen its rural retailing.

Tata Steel agri division, Tata Agrico, has entered into a business venture with Godrej Agrovet Ltd to strengthen its rural retailing.

HT Image
HT Image

Under the tie-up, Tata Agrico would market products like shovels, crowbars, hammers and sickles through Godrej's 22 rural outlets -- Aadhar -- across the country.

Hindustan Times - your fastest source for breaking news! Read now.

The objective of the business venture was to reach out to the farmer community with its wide variety of products in rural areas, Tata Agrico said in a release on Friday.

The company would conduct demonstrations at Aadhar outlets for farmers and try to make products more user-friendly with their inputs.

Tata Agrico hoped to reach a larger rural market through Godrej Agrovet outlets.

Unveiling Elections 2024: The Big Picture', a fresh segment in HT's talk show 'The Interview with Kumkum Chadha', where leaders across the political spectrum discuss the upcoming general elections. Watch now!

Get Current Updates on India News, Election 2024, Mukhtar Ansari Death News Live, Bihar Board 10th Result 2024 Live along with Latest News and Top Headlines from India and around the world.
SHARE THIS ARTICLE ON
Share this article
SHARE
Story Saved
Live Score
OPEN APP
Saved Articles
Following
My Reads
Sign out
New Delhi 0C
Friday, March 29, 2024
Start 14 Days Free Trial Subscribe Now
Follow Us On