What is the next big thing that is going to happen in television?
Television is going to boom in the next three years. However, it might stabilise after a while. In the future, the bigger companies will control post-production. Providing software is still going to be big. For people who are new to the industry, it is important to get into reality shows because there's a lot of scope in this area. It's all about the number game. There will definitely be an audience for everything.
How do you chill out?
Whenever I finish work, even if it's at 1 am, I hang out with my friends. I need that time out - that's my space. Most of friends stay in south Mumbai, so we end up meeting at each other's offices at 2 am. My newfound passion is poker, but we don't gamble. Sometimes, I like to celebrate Sunday. I switch my phone off, and chill out with friends at the Salt Water Grill. That's our favourite haunt.
Do you watch a lot of TV?
I don't watch television. But so what? If I make French fries, it doesn't mean I have to eat them, even though I love French fries!
How do you work on ideas? Do you discuss them with others or do market surveys?
Each time I get an idea, I bounce it off my family. Suniel Shetty is also my mentor now. I discuss my thoughts with my group of close friends. They are achievers in their own right, and I respect their opinions. I don't go by market research. If market research or surveys work, they would all turn producers. I work purely on instinct.
Apart from The Biggest Loser, what other projects you are working on?
I have acquired the rights for Apprentice, a show in which Donald Trump evaluated various business plans. It's a huge project and has been successful across the world. We are in the process of zeroing in on the biggest tycoon in India. We have to figure out whether we can rope in Gautam Singhania or Vijay Mallya. I have also floated a company with actor Suniel Shetty, where we will create original reality show formats. We have something in mind, which will be based around charity events, which will involve well-known celebrities.