This time Lord Shiva can expect 'hep' Kanwariyas | india | Hindustan Times
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This time Lord Shiva can expect 'hep' Kanwariyas

Fashion seems to be making forays in the realm of religion too. Once the Hindu month of Saawan begins, one can expect to see trendily dressed Kanwariyas on their way to the Shiva temples in Varanasi. Akanksha Sarraff reports.

india Updated: Jul 25, 2010 16:34 IST
Akanksha Sarraff

Fashion seems to be making forays in the realm of religion too.

Once the Hindu month of Saawan begins, one can expect to see trendily dressed Kanwariyas on their way to Shiva temples in Varanasi.

With the passage of time, the dress sense of the Kanwariyas has also undergone a sea change. The devotees are all for going chic.

This year, designer wear specially targeting the Shiv bhaktas has inundated the market and there are various garments as well as accessories available for the devotees of Lord Shiva.

Similarly, illuminated Kanwar (sticks used to hang urns carried by Kanwariyas) have also entered the market to add to the stylish look of these devotees.

Sanjay Keshari, wholesale dealer of garments in Dalmandi told Hindustan Times on Friday, "If we go back to the past, we find that earlier these people wore orange gamchcha and white baniyan. For the last 10 years, however, there has been a gradual change in the attire and accessories of Kanwariyas."

"At a time when everybody is going in for trendy clothes and accessories, the change in the attire of the Kanwariyas was not unexpected. Now Kanwariyas can buy terrycott pants, lining trousers, sleeveless T-shirts in velvet pattern, velvet bands and many other things," Keshari said.

"Every accessory has gone through a slight change according to fashion for the Shiv bhakta. For Dak-bam devotees (Kanwariyas who do not halt during their journey), this time we have designer T-shirts and capris in an affordable range," he added.

He said since last year, there had been a 20 per cent increase in the sale of these trendy garments.

Such attire and accessories were in huge demand in many cities, especially Azamgarh, Jaunpur, Sonbhadra, Akbarpur and other places.

"A full trendy dress for a Kanwariya will come in the range of Rs 300 which will include pants, T-shirt, cap, bands and belt," said Keshari.

Mustaque Ali Siddiqui, wholesale dealer of Kanwar (sacred stick) said, "This year, we have come up with illuminated Kanwars. A tablet battery has been used to illuminate the Kanwar. This illuminated Kanwar costs Rs. 100 that is quite affordable, while the ordinary one comes in the range of Rs 50."