Looking for a fair, convent-educated, homely girl? Sounds old-fashioned. The latest on the matrimonial sites says: "Looking for Tulsi of Kyunki Saas Bhi Kabhi Bahu Thi and Parvati of Kahani Ghar Ghar Kii."
The profile of Shashi Kumar, an automobile engineer based in Bangalore, posted on jeevansathi.com reads: “My life partner should be both traditional as well as modern… with good qualities… loving in nature. Also, beautiful, not more than 5.5 feet in height, fair complexioned. She should be like Parvati from Kahani Ghar Ghar Ki and Tulsi from Kyunki Saas Bhi Kabhi Bahu Thi."
Another on sha-adi.com says: "I want my wife to be like Shivani of Kasautii Zindagi Kay.” Characters like Kkusum are also popular in the marriage market. "We get a hundred such requests in a day. Everybody wants Tulsi as their wife. But, we don’t let such profiles go online," Deepankar Chakravorty of bharatmatrimony.com says. Often the would-be grooms say watching soaps is their favourite pastime.
Whether it’s metrosexuality or the influence of mums, nuptial bliss seems to be the prime concern for guys seeking such life partners. "I have come across a profile that says: ‘Looking for a lady who is really willing for permanent relation and she should not be interested in experimenting episodes of Kyunki Saas Bhi Kabhi Bahu Thi in real life’,” says Vivek Khare of jeevansathi.com.
Quirky ones exist for sure, all the site managers agree. But most find it difficult to put a figure on them. “We have 10 million users and it gets difficult to assess the content,” says Vibhas Mehta of shaadi.com.
Seems like Kahani Ghar Ghar Kii.