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Clustrr: Story of a one-stop-shop website for visual art aficionados

An undying love for photography inspired three youngsters from Indore to develop a website which, according to them, is a one-stop-shop for photographers, designers and everybody who has a niche for visual creativity.

indore Updated: Jan 14, 2015 18:47 IST
Nida Khan

An undying love for photography coupled with a passion to venture into the unexplored spheres of aesthetics inspired three youngsters from Indore to develop a website which, according to them, is a one-stop-shop for photographers, designers and everybody who has a niche for visual creativity.

Welcome Clustrr — a website, which in the words of its proprietors, is an honest endeavour to develop a community of visual art lovers. Its developers, namely Vinny Bhaskar, Sarthak Moghe and Aaditya Moghe, describe Clustrr as a commune to bring different aspects of photography together under one roof.

Aditya shared the story of Clustrr. "We started off in February 2014. The money was put in by Sarthak who handles the business side of the website. The idea was to do something which can form a bridge between everybody who is linked to the world of photography in some way or the other. After developing a Alpha version for six months, we finally launched a Beta version in October 2014."

One unique selling proposition of Clustrr is that it can be used by both job searches and freelancers. The website according to Sarthak, is also a perfect place to share work.

"Photographers never had any ideal place where they could put pictures or portfolios. Creating a Facebook or Instagram page was all that they could do. With clustrr, one can find work, give somebody photo credits or even discover photo walks and workshops near them," he said.

An ideal place for fashion designers, models, photographers, second shooters, retouchers, photo journalists, film makers and make-up artists to promote their work profile, Clustrr can also be used by anybody who swears by photography.

"We have given a category of explorer on the website. This is for people who love to appreciate art and want to go through it casually," said Aditya.

While the website is gaining popularity among the city photographers, the trio has serious future plans. "So far, the response has been good, but we plan to take it a step ahead and launch a mobile application," said Sarthak.