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An inspiring yatra for young entrepreneurs

While the rest of the world will be celebrating Christmas and New Year, 400 youngsters, will travel across India from December 24 to January 11, 2010. The 18-day journey across 8,000 km will be part of the Tata Jagriti Yatra (TJY) 2009.

mumbai Updated: Oct 24, 2009 01:09 IST
Lina Chaudhury-Mahajan

While the rest of the world will be celebrating Christmas and New Year, 400 youngsters, will travel across India from December 24 to January 11, 2010. The 18-day journey across 8,000 km will be part of the Tata Jagriti Yatra (TJY) 2009.

Being organised for the second year jointly by the Tata group and Jagriti Sewa Sansthan, an NGO, the yatra is aimed at ‘inspiring and awakening an entrepreneurial spirit among young people’. Applications are invited from people between 20 and 25 years of age.

“The Tata Jagriti Yatra is an effort to bring these young agents of change together and provide them a platform to understand the problems of India at the grassroots level... and encourage ideas leading to innovations,” said R. Gopalakrishnan, executive director, Tata Sons.

Vivek Khandelwal, a participant at last year’s yatra seems to have gone ahead and done just that. “Not only did I meet my corporate team partner on the yatra, but going on the journey also prompted me to start my business,” says the 22-year-old fourth year IIT student. Khandelwal started VoiceTap, a Delhi-based company that consults people on health, insurance and funds related queries.

What’s his advice to wannabe yatra goers? “Keep an open mind and you will have a blast. The journey changed my life,” he said.

This year, organisers are trying to rope in more women participants. “As part of our belief in women entrepreneurs and their ability to transform communities, we are making a special effort to involve more women participants in this adventure,” says Rewati Prabhu, a Jagriti Board member.

Interested? You can apply online on