The Mumbai traffic police on Tuesday spread the message of wearing helmets while driving.
They supported a bike rally in which the riders were wearing a bandage below their helmets, marking the International road safety week.
The event was flagged of by Additional Commissioner of Police (Traffic), Brijesh Singh on Tuesday morning.
Deputy Commissioner of Police (Traffic) Nandkumar Choughale told Hindustan Times, “A team of 25 bikers left Bhoiwada traffic chowky at 10 am on Tuesday wearing band-aids under their helmets.”
“Whenever they came to a junction, they would take off their helmets temporarily, to reveal a bandaged face. The message we are trying to send across is that if you are not wearing a helmet, you could end up with major accidents leading to a bandaged face,” he added.
The bikers participating in the rally were part of the Manthan group involved in creative advertising.
The rally headed south towards Nariman point. The 25 bikers then rode towards the suburbs, ending their trip at Mahim around 2 pm.
Shashikant Gawli, who had organised the event said, “We wanted to go out on the roads and have direct interaction with people.”
“The bikers wearing helmets also symbolised that in spite of having a bandaged head one should be wearing a helmet. In other words no reason is good enough to justify not wearing a helmet,” Gawli added.