A group of IIT-Bombay students has launched an Internet-based radio station.
Be The Change Radio aims to be a platform to showcase new sounds and unknown bands.
The four musician friends, including two ex-students, came up with the idea in January and launched the online channel in June. The station has seen 700 visitors every day since.
The channel has a database of songs from 250 Indian bands straddling multiple genres: from fusion to rock to blues.
“People may visit to hear a band they are familiar with, but may stumble on a lesser known band and discover something they like,” said Kaustub Pandey, 20, a fourth-year engineering student and a co-founder of the channel.
Accessing music on the channel is free of charge. “I didn’t realise there was so much different music being made across the country,” said Pratibha Pathania, 19, a fourth-year engineering student.
So far, the group has been paying the cost of hosting the website on the server, but is now hoping to evolve a business model in coming days.
For bands, the more avenues for making their music available, the better. “More exposure means more awareness, which means more people coming to concerts,” said Stuart Dacosta, member of the band, Something Relevant.