Amid the public outcry against assistant commissioner of police (ACP) Vasant Dhoble and his recent raids on Mumbai's bars and lounges, a few outfits in the city have also sprung to his defence.
They have now launched an aggressive awareness campaign using hoardings and the social media, highlighting his achievements.
For instance, the Swarajya Sena, a political organisation in Western Maharashtra, which has put up hoardings warning anyone against taking on Dhoble.
"These pubs operate as a law unto themselves and break all rules with impunity. Dhoble's only fault is that he tried to take on such unruly elements," said Ganesh Varade, spokesperson, Swarajya Sena.
The outfit has warned Dhoble's opponents against crossing their limits.
"If these opponents try to act smart, we will reply in our style," he added.
Another organisation, Youth Voice, is planning a giant hoarding, as well as an awareness campaign in Dhoble's support.
"Dhoble is saving the youth from negative influences and his only fault is that he is enforcing the law," said Ashraf Khan, secretary, Youth Voice.
Dhoble has also received support from resident organisations in the Bandra-Khar region, who had passed a recently passed a resolution praising Dhoble, saying he was trying to clean up the mess created by pubs in residential areas.