Fresh demand from readers has spurred Ajab Publications to come out with new editions of 160 titles of thriller writer Gurunath Naik, after re-issuing second editions of 160 of his books last year.
“Libraries across Maharashtra ask for Naik’s books,” said Shital Mehta of Ajab.
Umesh Ehendale of Uma Publications, which in its earlier avatar as Ramyakatha Publications published 1,000 titles of the late Babunath Arnalkar, added: “The plots in Arnalkar’s books are very Indian, so his novels are often in demand from the middle class. Even today, we get orders for some of his most famous titles from Indians abroad.”
Prominent Marathi author Anil Awachat feels that one cannot ignore the role of popular fiction writers in attracting new readers to literature. But he added: “But if it’s just about entertainment with no reflection on society or no effort to broaden society’s horizons, then recognition is going to be limited.”
He denies that they are victims of elitism. “One cannot determine literary merit democratically, where the majority wins.”