Kailash Kher, who has sung several popular Bollywood numbers, feels that folk and sufi music have a great future in the Hindi film industry as it appeals to the masses.
Kher says that music rooted to the earth is witnessing a surge in Bollywood films, and that is the reason why Punjabi and Rajasthani folk tunes and lyrics are getting popular in the past 10 years.
Kher, who has sung more than 50 songs for Hindi films, named Vishal Bharadwaj, Asutosh Gowariker, Shimit Amin and Dibakar Banerjee among filmmakers who give music a fresh treatment in their films.
Kher was in Kolkata to launch the video of his new song ‘Ishq Anokha’.
He has crooned for critically-acclaimed films Bahubali and Dum Laga Ke Haisha. He said, “I am happy at the way my brand of music is being blended with the present-day films.”
Kher, who has sung in seven Indian languages including Hindi, Telugu and Kannada, does not feel the need to be a performer in the current times.
“One need not be a performer to be a singer. God makes one bonsai and one big tree at the same time and both co-exist,” he said.
Kher, who counts Parbati Das Baul among his friends, said being oblivious about one’s physical existence made the baul music, Lalon Fakir’s genre of music, soulful.
He said his new album ‘Ishq Anokha’ aims at the youth who could listen to love songs while sipping coffee at malls. “Young people are more dedicated as they will purchase my albums. The older generation will just appreciate or criticise, seldom spending money to buy music,” he added.
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