Ohh Dilpreeto was made for all the Punjabi fans of Despacito: Aniket Jaiswal
We’ve enjoyed Ohh Dilpreeto, the desi take on Despacito by Old Delhi Films. Here is the story behind its making. The original song, by Luis Fonsi and Daddy Yankee, has a superhit remix with Justin Bieber.music Updated: Aug 04, 2017 12:45 IST
Unless you’ve been living under a rock, you’d definitely have heard — and heard of — Luis Fonsi and Daddy Yankee’s Despacito. Yes, that very song, of which you don’t understand a word, and yet which is almost always the first track on your playlist. The song was released on January 12, 2017, and soon became one of the fastest songs to cross the 2 billion view mark. A separate remix with Justin Bieber has managed to cross the 4 billion viewer mark. The song has also got numerous covers, parodies, and versions of its own (thanks to its monumental success worldwide). And the latest to hit the Internet is a desi parody with a proper ‘Dilliwala’ twist.
Created by Old Delhi Films, the video of the parody, Ohh Dilpreeto, has already garnered nearly half a million views online, with multiple shares and reshares across social media platforms. The video shows two young men trying to woo a girl, singing, “Oh Dilpreeto, tune mera dil hai to ye jeeto, tere leyin gaunga mai to geeto, tu meri ho jaa sweeto, ohhh Dilpreeto!”
Check out the song below:
And its desi parody:
So what sparked the idea? Aniket Jaiswal, founder of Old Delhi Films, says it was the popularity of the song and the fancy every Delhiite had taken for it — walk into any upscale Delhi cafe, night club, or a party event, and you’re likely to hear it within minutes. “We were listening to the song and talking about how it has become such a rage, when the [parody] idea struck us. We wanted to make a parody of the song, but at the same time, wanted our audience [of mostly Delhiites and Punjabis] to enjoy it,” says Jaiswal. “We decided to listen to the song line by line and I started penning the lyrics. We chose the name Dilpreeto because it was the closest one that rhymed with Despacito. Once complete, we reached out to a music director, gave him the lyrics and came up with the entire concept.”
‘The video also has a university connect, which makes it even better.The lead in our video is a student of Guru Tegh Bahadur Institute of Technology, and the rapper is from Shivaji College’ — Aniket Jaiswal
About what went behind the making of the video, Jaiswal says, “We don’t have huge production budgets, so we made the entire video on a small budget of about a lakh and shot it over a period of two days. Apart from being a fun video, we also wanted to introduce a message in it, so we included the part where the guy gets slapped for following the girl and wooing her. That way, we knew that we’d appeal to the masses without creating something sleazy,” says Jaiswal.“The video also has a university connect, which makes it even better.The lead in our video is a student of Guru Tegh Bahadur Institute of Technology, and the rapper is from Shivaji College. We mostly cast out of our Delhi University circuit because it is a good way to introduce fresh talent and, at the same time, makes it more relatable to our target audience.”
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