What do most success stories in the world have in common? A wish to give back something to the world that gifted them that success. This is exactly what Taz, lead singer of the Punjabi-English pop group, Stereo Nation, feels. “There is an ocean of talent in the world. But they lack the avenues to showcase their talents. If I have been given a gift, I have also been given the ability to share the gift”, said the British singer of Indian descent.
Stereo Nation has recently tied up with Desitara, a community portal, built for showcasing one’s talents. This collaboration, through a contest, aims at giving aspiring singers and dancers, a chance to perform with the band in UK. “This is a great idea for artistes like me to get closer to fans, and interact with fans. People out there want to know the real us, this is an excellent way of touching millions of hearts,” added the singer.
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The singer, whose debut album, Hit The Deck (1989), became one of the of world’s biggest-selling Asian fusion albums, will be in India next month to promote Stereo Nation’s brand new album, Twist and Shout. When asked if he had any plans of collaborating with Indian musicians, the singer said, “I am open to working with anyone, who is musically inclined.”
Desitara, in the past, has been associated with names like Whistling Woods, Zoom TV, Vishesh Films, Mukta Arts, in an attempt to recognise new talent. Amandeep Shahpuri, Marketing Head, of the portal, says, “The idea was to engage the youth as well as the artiste, Stereo Nation. Our aim is to open more doors and frontiers in entertainment.”