Indian films have won huge appreciation at the current Rome Film Festival, which has decided to celebrate Indian culture, film and music this time.
"Both Indians and Italians excel in imagination and are gifted in arts. Their coming together at the Rome Film Festival this month is a celebration of the best talents of the two countries," Indian Ambassador to Italy, Rajiv Dogra has said.
He said 'Focus India' should and must result in a new age of Indo-Italian cinema. Indian films are on a special focus at the Rome Festival.
In a book highlighting the Indo-Italian relations in the film industry published by the Embassy of India in Rome this month, Ambassador Dogra said "Indians start celebrating life early. Just like in Italy. Colour, emotion, drama, above all creativity at its richest surrounds people from their childhood. Festivals in Italy, the noise and colour of Diwali and Holi in India excite passions and entice participation on a cinematic scale."
In cinema, India's contacts with Italy started early, almost from the time when films first came into being. In 1898 two Italian luminaries Coronello and Cornaglia screened films at Azad Maidan in Mumbai.
He said, "interestingly our effort at co-production started as far back as 1920, in fact the first international venture by India was with Italy to produce Nala Damayanti."