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CHIC CHIKAN OPTIONS FOR THE ADVENTUROUS BRIDE
Asmita Aggarwal (HT City)
Muzaffar
Ali, best known as the man who made Umrao Jaan and as someone who
had an unsuccessful go at politics, is now concentrating on his
LIFW collection to be showcased on August 7. Along with wife Meera,
he launched their line, Kotwara, in 90. We felt chikankari
needed a contemporary touch. So we set up a fashion studio in Kotwara
to revive the magic of chikan, says Meera.
Under the Kotwara label theyll show a diffusion
line (Rs 5,000-Rs 30,000) this time. Were giving an
exciting option for adventurous brides. The emphasis is on colours
purple, orange, fuchsia and canary yellow, says Meera.
Theyve used chikan on georgette, chiffon and pure cotton.
Weve also mixed it with zardosi to give
white chikan kurtas a new avatar. The kurta is teamed with straight
pants or skirts, to go with long jackets or coats with high slits.
The emphasis is on everyday use, says Meera. The collection
also has lehengas to be worn with the coats.
They have a small mens line, comprising sherwanis
and quilted pajamas. The 60 outfits to be showcased also include
special weaves created in Maheshwar in collaboration with the organization
REWA.
Our scheme, Dwar Pe Rozi (employment
at your doorstep) aims at generating rural employment, says
Meera, who retails from Carma, Khan Market. The couple is also opening
a store on MG Road. We want to keep traditional Indian craft
alive and encourage artisans to change with the times, she
signs off.
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