Noida: Tobacco control cell targets students in anti-smoking campaign | noida | Hindustan Times
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Noida: Tobacco control cell targets students in anti-smoking campaign

A workshop was organised on Wednesday by DTCC in association with Icancare (Innovative Cancer Care and Rehabilitation), an NGO, under the guidance of Dr Pawan Gupta, a cancer surgeon, who launched ‘Save the Youth’ campaign, for a healthy and tobacco-free Gautam Budh Nagar.

noida Updated: Apr 21, 2017 21:54 IST
Pawan Pandita
Dr Shweta Khurana, district consultant, DTCC, gave an audio-visual presentation on the national tobacco control programme.
Dr Shweta Khurana, district consultant, DTCC, gave an audio-visual presentation on the national tobacco control programme.(Sunil Ghosh/HT Photo)

The district tobacco control cell (DTCC) and other agencies involved in creating awareness against tobacco use are going by the mantra of ‘nip it in the bud’. DTCC, in association with an NGO, has conducted campaigns in 34 schools, students of which took a no-tobacco pledge.

Over 100 schools in the district are to be covered under the national tobacco control programme.

A workshop was organised on Wednesday by DTCC in association with Icancare (Innovative Cancer Care and Rehabilitation), an NGO, under the guidance of Dr Pawan Gupta, a cancer surgeon, who launched ‘Save the Youth’ campaign, for a healthy and tobacco-free Gautam Budh Nagar.

Dr Gupta said, “It has been seen that people take to tobacco at an early age, during schooling and in college, and then find it very difficult to quit. As per a survey, 5,500 youth start using tobacco and tobacco products every day in India and 2,200 die due to this, every day. This is an alarming situation. We are targeting schools as it will restrict the number of future smokers,” he said.

Dr Gupta said the campaign aims to spread awareness and prevent people from taking to this habit. “A comic booklet ‘Jagrook Rahen Prarambh Na Karen’ (Beware of taking to the habit), with some interesting facts, has been made available for students class 6 and above. This school programme offers reading materials, a tobacco survey, a presentation on tobacco and a participation-cum-pledge certificate,” he said.

The nodal officer for DTTC, Gautam Budh Nagar, Dr Bharat Bhushan, highlighted the provisions of the Cigarettes and Other Tobacco Products (Prohibition of Advertisement and Regulation of Trade and Commerce, Production, Supply and Distribution) Act, (COTPA) 2003.

Dr Shweta Khurana, district consultant, DTCC, gave an audio-visual presentation on the national tobacco control programme. Dr Khurana said that besides conducting school programmes, 225 persons were penalised for unauthorised sale of tobacco and tobacco products, and around 2,000 daily wagers were counselled in 19 camps in the last year.

Sukriti Jain, senior programme officer, Voluntary Health Association of India, an NGO, gave a presentation on the enforcement mechanism on smokeless tobacco ban (twin packaging), surrogate ads and point-of-sale violations.

Chief medical officer (CMO), Gautam Budh Nagar, Dr Anurag Bhargava and additional CMO, Dr VK Dhaka, spoke about the ill-effects of using tobacco and tobacco products.