A team from Federation of Association in Indian Tourism and Hospitality (FAITH) comprising top adventure tour operators, luxury hotel groups and other premium hospitality and tourism companies will discuss plan to develop area around Ranjit Sagar Lake into an international tourist hub. The workshop will be held at the actual site location on December 5-6.
Chief secretary Sarvesh Kaushal on Monday chaired the executive committee meeting of the Shivalik (Dhauladhar) Tourism Development Board (SDTDB) to chalk out project details.
During the meeting, the chief secretary was informed that the SDTDB has been established by the Punjab government to develop tourist and theme destination project on approximately 87 sq km area along the Ranjit Sagar Lake. The site is ideally suited for water sports activities and eco-tourism.
Consultants ‘Ernst and Young’ have been appointed for technical advice, project marketing, project report preparation and also for signing concession agreements with key potential developers. BDP (UK) has been appointed as the technical consultant for master planning, GIS surveys, environmental impact assessment and other technical matters. Transaction adviser has already submitted a pre-feasibility report regarding the project. The expected footfall in the location as per the report is 3.5 lakh tourists.
The chief secretary was told that the SDTDB has already completed the first round of interaction with key potential partner groups such as the Taj Group, ITC Hotels, the Lalit Group, DLF, Marriott Hotels and Resorts, Essel Group and other hospitality companies.
During the proposed workshop, various project promotion activities will be discussed with potential partners. A memorandum of understanding has already been signed with DLF during the recently held investors’ summit in SAS Nagar. The realty giant had promised a proposed investment of Rs 1,000 crore to set up water front villas and smart township along with other tourism activities.
Kaushal asked the transaction adviser to effectively coordinate with technical consultant to strictly adhere to the timelines of May 2016 for signing concession agreements. The request for proposal (RFP) is to be finalised by March 2016 and the detailed project report is to be approved by January 2016.