Ludhiana civic body swings into action after selfie with garbage campaign | punjab$most-popular | Hindustan Times
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Ludhiana civic body swings into action after selfie with garbage campaign

Within 24 hours of the launch of ‘selfie with garbage’ campaign by a non-governmental organisation (NGO), the municipal corporation (MC) swung into action to clean the area along Ferozepur Road where the waste was dumped before Diwali.

punjab Updated: Nov 09, 2016 14:20 IST
HT Correspondent
Ludhiana civic body

Area cleaned by MC within 24 hours after selfie with garbage campaign in Ludhiana on Tuesday.(HT Photo)

Within 24 hours of the launch of selfie with garbage ’ campaign by a non-governmental organisation (NGO), the municipal corporation (MC) swung into action to clean the area along Ferozepur Road where the waste was dumped before Diwali.

Following the newspaper reports, the MC team reached to clean the area near Silver Arc mall, Ferozepur Road on Tuesday morning.

On Monday, an NGO had come up with this selfie campaign to wake up the MC from its deep slumber as the officials concerned did not pay any heed to get the area cleaned despite repeated complaints by the area residents. The NGO had put up a banner on the wall near Silver Arc mall and announced a prize of Rs 2,100 for the best selfie with garbage.

Sunil Prabhakar, president of NGO said, “The garbage and cut grass was dumped on the road before Diwali but the civic body took action only after we launched the campaign. The MC staff has cleaned the entire road after 12 days now but they still haven’t lifted the broken dry branches of trees strewn in a nearby street.” The NGO plans to extend the campaign to other areas as well.

Prabhakar informed that they will conduct a meeting with the NGO members to discuss plans to ensure cleanliness in other areas. “We will encourage the residents to get their selfies with garbage and upload on our Facebook page,” he said.

MC’s health officer, Dr Charanjit Uppal said, “That was only horticulture waste but we have cleaned the area. We will also remove the horticulture waste from the nearby streets.”