Thumping response to drug helpline, AAP to take campaign on social media

  • Jatinder Kohli, Hindustan Times, Jalandhar
  • Updated: Mar 12, 2015 20:02 IST

After getting an overwhelming response to its helpline, Punjab Against Drugs, within a fortnight of its launch, the Aam Aadmi Party (AAP) from Friday will run a campaign on social networking sites such as Facebook and Twitter against the drug menace in the state.

The drug helpline (98144-45555) was launched on February 25.

A Facebook page ‘Punjab Against Drugs’ will be created, monitored and updated by AAP volunteers to seek support from people over drug problem in their areas.

On the page, each district of state will have separate links it so that people belonging to a particular area could post their responses and party volunteers could easily contact them to enroll them for the campaign.

The AAP has formed a separate team of volunteers who will keep in regular touch with the respondents on the social networking sites.

“After people gave a huge response on the drug helpline in the state, the party now wants to connect with them on the web,” AAP’s national council member Himanshu Pathak, who is also head of the drug campaign, told HT.

“We have around 4.5 lakh likes on the party’s official page on Facebook, higher than any other political party in Punjab. We hopefully will continue to receive similar response on social media,” added Pathak.

Pathak said as many as 4,000 calls have been received on the helpline in just 15 days from across the state and people have shared pictures and videos on our number.

He said people in Punjab are fed up with the state government. They are worried about the drug menace in their areas, he added.
The state government’s claims about unavailability of drugs in the state have also fallen flat with the feedback of people, Pathak claimed.

“The suggestions we received over drug abuse will help the party prepare our election manifesto for the 2017 assembly elections,” Pathak said.

District-level units will also be set up across the state to get in touch with drug-affected families and victims to make the campaign successful, the AAP’s campaign head said. The party has also started a volunteer-engagement programme keeping in view the 2017 assembly elections, he said.

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