Seductively winking her eye next to the caption "Too Much Sex Can Be a Bad Thing. Sterilise Your Dogs and Cats", Indo-Canadian Jism 2 and adult entertainment star Sunny Leone stars in a brand-new ad for People for the Ethical Treatment of Animals (PETA) India. Leone - who was named 2003 Penthouse Pet of the Year - wants her legions of adoring fans to know that the only way to fight the worldwide homeless- cat and- dog crisis is always to have companion animals sterilised. The stunning ad was shot by leading photographer Gaurav Sawn, and Leone's hair and make-up were done by Ayesha Wadiwala.
In an exclusive interview for PETA, Leone says, "I believe in not buying - and adopting. And it's because there's so many dogs out there that need a home, that were left on the streets. They just need that love, and if you can rescue an animal, then that's one of the greatest gifts you can give." She further explains, "I believe that every single dog should be spayed and neutered. You don't want to continue the cycle of homeless dogs or cats. And spaying and neutering also keeps them healthy. It prevents them from having different diseases that they can get if they are not."
Leone, who shares her home in Los Angeles with two rescued dogs, has also signed on to star in the sequel to the horror-thriller film Ragini MMS, one of the most-talked-about sleeper hits of 2011.
Jism 2 has donated its wardrobe, including sexy lingerie worn by Leone in the film, to PETA for auction. The auction will start from August 3, 2012, the details of which will be listed on PETAIndia.com.