Twitter is reportedly planning to roll out its ads within streams of tweets on publishers' apps and websites in order to increase profits.
These apps and websites would include Flipboard and ESPN's Sportscenter apps, reported the Verge.
The revenue will be shared with those companies that could help both parties to make more profits.
The selected sites would mainly include those places where people spend more time as compared to Twitter.
It's unclear exactly when the new ads in streams plan will appear or what they will look like. Twitter has not yet commented on the issue.