Use of social networking sites drops in UK, US during 2014 | social media | Hindustan Times
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Use of social networking sites drops in UK, US during 2014

According to a study conducted by U.K. telecoms regulator Ofcom, the use of social networking sites like Facebook has dropped in the United States and the United Kingdom during 2014.

social media Updated: Dec 12, 2014 11:51 IST

According to a study conducted by U.K. telecoms regulator Ofcom, the use of social networking sites like Facebook has dropped in the United States and the United Kingdom during 2014.

The weekly access to social networking sites in the UK dropped from 65% in September, 2013 to 56% in October 2014 while it was far more marginal in the U.S., dropping from 56% to 54%, reported TechCrunch.

The research by Ofcom found that visits to traditional social networks in Japan and China also fell from 2013 to 2014.

In China, the drop was from 62% to 57% while in Japan, it was recorded from 45% to 42%.

In other countries like Germany, Italy and Australia, the use of social networking sites saw a jump over the same period of time. In Italy, the study recorded the biggest increase in the usage, rising from 69% to 75%.