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Shirt deal for 380 cr

sports Updated: Feb 12, 2010 22:35 IST

Reuters
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Dubai government-owned airline Emirates said it had signed a four-year 60 million euro ($82 million; Rs 380 crore) shirt sponsorship deal with AC Milan.

The Arab world’s largest airline, which also sponsors English club Arsenal’s stadium in London, will replace Austrian online betting group bwin as AC Milan's shirt sponsor from July, it said on Friday.

The deal does not include the sale of a stake in the club as some media outlets had previously reported, a source confirmed.