Relaxo signs Katrina Kaif as brand ambassador

  • PTI, New Delhi
  • |
  • Updated: Aug 22, 2012 07:43 IST
  • Katrina Kaif

    Katrina Kaif is all smiles at the launch of Blackberry Curve 9220.

  • Katrina Kaif

    Katrina Kaif poses with the phone.

  • Katrina Kaif

    Katrina looks hot in a red dress.

  • Katrina Kaif

    Pretty Katrina Kaif poses with Blackberry.

  • Katrina Kaif

    Katrina Kaif had left her hair open.

  • Kat

    Kat babe is too happy to be associated with the product.

  • Katrina Kaif

    Katrina Kaif played it safe at the event.

  • Katrina Kaif

    Katrina Kaif sports an ethnic look for her latest Slice campaign Ab Ras Barsega 2012.

  • Katrina Kaif

    This is undoubtedly Katrina Kaif's one of the hottest Slice ad. The actor who's a sheer delight to look at on screen says that she ...

  • Katrina Kaif

    I think it takes a lot of skill, lot of intelligence to make a commerical about the same thing and yet make each one so ...

Footwear maker Relaxo Footwear today said it has roped in Bollywood actor Katrina Kaif as brand ambassador for its Flite brand.

As part of a two year contract, Kaif will endorse the Flite brand that is mainly targetting young consumers.

Relaxo Footwear Executive Director Gaurav Dua said the Flite is being positioned as a brand symbolic to youth, comfort and elegance.

"And to carry this brand persona a step ahead, we could think of no one better than Katrina Kaif," he said in a statement.

Katrina will feature in TV commercial endorsing the Flite footwear which would be aired soon, the company added.

As per the company's website, the company manufactures over three lakh pairs of footwear per day at the nine manufacturing units in North India.

In 2011-12, its annual turnover stood at Rs 870 crore. its other brands include Sparx, Schoolmate, Elena, Casualz, Mary Jane and Boston.

 

also read

Kanye begins his own 'grand apology tour', on Twitter

blog comments powered by Disqus