If you thought mobile phones were all talk, you’ve got another think coming. IMImobile, a global technology partner and IL&FS Education and Technology Services Limited have announced the launch of “English Seekho” on mobiles. Introduced with an intent of teaching conversational English language to the non-native speaker, the “English Seekho” initiative will offer a complete ‘on the go’ learning solution.
Aimed at problems faced by non-native English speakers like junior level clerks, traders, unskilled labourers, front line staff, taxi drivers, restaurant waiters, and farmers, the content has been made available in seven Indian languages —
Hindi, Tamil, Kannada, Marathi, Bengali, Telugu and Malayalam.
It provides users grammar lessons through SMS apart from Interactive Voice Response (IVR) lessons that help users with practice sessions and pronunciations. There are tests too. The course structure consists of 10 chapters and 44 lessons with one lesson per day of 5-8 minutes. The curriculum provides a special focus on interviews, getting jobs and on job training. The total length of the programme is of 350 minutes. The range of service offerings includes focusing on social English speaking on various occasions with various people, interactive IVR lessons as well as practice and recall sessions with multiple choice questions.
To use this application the user needs to call the IVR number and select the language of their comfort. After that they need to select the specific sub-sections of their choice. This application is available at a subscription cost of Rs 30 per month and call browsing charge of 30 paise per minute.