Nokia to launch music service in India
In order to fight piracy Nokia plans to launch its music service 'Comes With Music' in India.The service will give unlimited music access to its consumers.tech reviews Updated: Mar 18, 2010 17:36 IST
"To fight piracy we need to develop content that is compelling, innovative, exclusive and subscription models which are almost free," said Nokia India Marketing Director Vineet Taneja.
"This service will be targeted for mid and top-end models ...Starting with Rs 6,000-7,000 handsets. Service will be available in existing and upcoming handsets," he added.
The company has tied-up with Indian record labels including, T series, Venus, Tips, Big Music, Eros and Indian Music Industry (IMI).
With the launch of the music service, consumers will get access to unlimited music downloads from the Nokia Music Store for a year, Taneja said, adding that "it will offer 3.5 million tracks of all genres, Indian and international labels".
Consumers can browse, download and sync music either to their computer or directly on to the mobile device, he said.
Nokia has already launched this service in 26 countries.