Facebook, Hike messenger launch special services for Mother’s Day

  • HT Correspondent, IANS, New Delhi
  • Updated: May 07, 2016 14:53 IST

Mark Zuckerberg-owned Facebook and Hike messenger along with others are gearing up for Mother’s day.

While Facebook has introduced a special feature to help its users send floral decorated greetings to their mothers via Messenger, India’s first homegrown messaging app hike messenger is expected to launch a “microapp” for users on the eve of Mother’s Day.

“For a short time (May 7-May 9), you’ll see a new purple flower icon in Messenger. Tap on the flower to decorate your messages - text, photos, GIFs and more - with colourful blooms. The person you’re sending the message to will see the flowers on their end, too,” a statement from Facebook said.

Mother’s Day is celebrated on May 8.

“We hope you enjoy sharing these sweet flowers as you celebrate....whether that’s by being with your mom, or by thanking all the moms that make up your virtual village, the mother-like figures you learn from and all your special friends,” the social network said in its post.

In addition, Facebook has also introduced new stickers just for Mother’s Day called as motherly love.

The feature is active in 82 countries including India till May 9.

The special feature marks the first time the company has offered a temporary reaction, and comes three months after it expanded the like button to include a range of other responses.

On the other hand, hike is expected tol share the “microapp” with its 100 million users. With this, hikers can add an image, edit quotes or simply add a message as a token of love to their mothers.

“This Mother’s Day, hike wishes all the mothers and enables hikers to show their love for their moms,” hike said in a statement on Saturday.

In addition, they can also post customised e-cards and stickers on their timeline or share amongst friends, not only on hike but also on other platforms.

The special feature will be live for two days, the company said.

(With inputs from IANS)

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