The sock sorting application for Blacksock's smart socks. Photo: AFP
When a user receives their Plus+ socks they first pair the socks together using the "Sock Sorter;" afterwards the "Sock Sorter" device can track the socks and allows the user to find them in a pile of laundry with ease.
The "Sock Sorter" can them communicate with the iPhone to help users pair their socks together and provide information with details of their Plus+socks, such as the number of times they have been washed. The app also contains a "Blackometer" which uses the iPhone's camera to measure how black, or how faded, the Smart Socks are, users can also use the app to order more Smart Socks from Blacksocks.
A starter kit of ten pairs of Plus + calf socks and a "Sock Sorter" costs €159 and is available from http://www.blacksocks.com/, the application is free and can be downloaded from http://itunes.apple.com/au/app/blacksocks/id557838747?mt=8.
The application has been featured on tech sites including Mashable and Gizmodo where it has gained a lot of buzz.
Numerous other applications are available to help busy iPhone users organize their wardrobe such as Stylebook which lets users organize their wardrobe and create fashionable outfits, My Wardrobe, which helps users track which outfit they wore at which time to avoid repeating the same style; and Closet, which helps users plan outfits in advance.