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HindustanTimes Tue,16 Sep 2014

Social Media

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How people feel sharing their life events on social media?
ANI
Washington, July 28, 2014
First Published: 13:01 IST(28/7/2014)
Last Updated: 13:04 IST(28/7/2014)

A new study has investigated about people who share their life events via media particularly social media and texting and how they feel when they share these events in mediated environments that lack nonverbal cues like hugs or high-fives.

The study, run by Catalina Toma, an assistant professor of communication arts at UW-Madisons, said that social sharing was very widespread, and it was almost like the event was not even real until one told somebody.

Toma said that people used phones, texting and social media to connect with others in a "substantial way".

The study found that social sharing via media enhanced the emotional tone of the event and sharing a positive event increased its impact, an effect known as capitalization.

Toma added that examining how people shared their important personal events through new media and how they felt as a result of it is a golden opportunity to learn how humans worked.

The study is published in the current issue of the journal Computers in Human Behavior.


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