Traditionally, hotels have sought to provide faster and more comprehensive IT connectivity to satisfy their guests. Today, some are using their offline status as a selling point, to help clients go ‘cold tech' when away on holiday.
In an article published by The New York Times last month, even some tech leaders expressed concerns over tech addiction and suggesting that users take a break from gadgets and electronic devices.
A survey carried out in the US in 2011 by Echo for American Express showed that when traveling 72% of Americans check their email while 41% do online banking, 27% check their social media profiles and 17% check their work email. Smartphone and tablets are among the most important items carried in today's travelers' suitcases.
Hotels tap into the trend
The digital detox offers a break from electronic devices by requiring guests to hand over their electronic devices at the front desk. They range from a simple "Be Unplugged" option at the Quincy Hotel in downtown Washington DC to more developed unplugged packages like one offered by St. Vincent and the Grenadines. Here guests are asked to leave their devices at home as part of the digital-detox package; also, when reserving, guests receive a booklet explaining how to function without access to technology, and an onsite coach is on hand for extra help. The Seattle company Via Yoga also offers digitial detox packages at its luxury yoga and surf retreats in Mexico and Costa Rica.
Another option to be unplugged is to look for a ‘dead zone,' an area out of the reach of mobile reception. According to Skyscanner, some of these remote places can be found in Death Valley National Park in the US, Kent and Sussex in the UK, and even North Korea -- if you're feeling brave.