The ice cream pop-up museum, just down the block from the Whitney Museum of American Art, will be open for one month only this summer...
The opening of the Museum of Ice Cream will coincide with the conclusion of National Ice Cream Month, with the space officially opening on July 29 and remaining accessible throughout August.
The inauguration day will allow visitors to explore the museum and enjoy an ice cream tasting for free.
From Meatpacking to cone-licking
The new Museum of Ice Cream in New York’s “Meatpacking” district will delight the sweet-toothed and children (if only at heart) among us.
Dive into the swimmable (but sadly not edible) rainbow sprinkle pool, melt into the immersive chocolate room, join in the fun with a giant collaborative ice cream sundae, and float away on a sugar cloud with edible balloons. Scientist and Food Futurist Doctor Irwin Adam will also be on call to concoct one-of-a-kind ice cream tastings.
Thank you @fomofeed for this awesome sauce heads up 💕💕 @museumoficecream "Museum of Ice Cream interactive highlights include a swimmable rainbow ‘sprinkle’ pool, edible balloons, an immersive chocolate room and a collaborative massive ice cream sundae. Guests will swing on an ice cream sandwich made for two, seesaw on an ice cream scooper and find their match/favorite flavor on a custom app in Tinder Land. Visitors will indulge in an exclusive, one-of-a-kind ice cream tasting created by food futurist and overall rad scientist Dr. Irwin Adam, founder of Future Food Studio. Visual designs from renowned NYC artists will serve as the cherry on top of this modern, whimsical urban ice cream playground." TICKETS ARE SELLING OUT FAST FOR THE TIME SLOTS/DATES, so hurry!!!! Buy them ASAP! Single ticket $18 ; Double tickets $30 etc. etc Tickets can ONLY be purchased online: www.museumoficecream.com #museumoficecream
If you’re not into gastronomic adventures, find your ideal flavor match with the museum’s Tinder Land app instead. The “Scoop of the Week” will be produced by some of the city’s most experienced cold treat professionals, such as Black Tap and OddFellows Ice Cream Company.
Full? Burn off the calories with a ride on an ice cream sandwich made for two or the ice cream scooper see-saw, or browse the unique visual designs created by some of New York’s most renowned artists.
Good morning ice cream lovers! 💜 today I'm over at @museumoficecream for a fun takeover! 🍦🙌🏻 if you haven't heard of the Museum of Ice Cream yet, let me just say two words: Sprinkle. Pool. 🙀🙆🏻 It's popping up in NYC later this month and you can swim in sprinkles (actual dreams coming true), swing on a giant ice cream sandwich, eat gourmet ice cream, and so much more! 💕 Plus my work will be on display so I'm extra stoked! For real check out @museumoficecream, it will blow your mind! ✨
A “lick-able, likeable, shareable” experience
As the website’s introductory text would imply, the museum is actively encouraging visitors to share (like and lick) its content on social media.
Its Instagram account is already active, with nearly 8000 followers at the time of writing, under @museumoficecream and using the hashtag #MOIC. New to the ice cream dream team is the graphic designer Lizzie Darden (52,000 followers on Instagram) who is creating digital content for the Museum.