Ekta Kapoor is expected to be the busiest entity in soapland this summer. The TV czarina has five shows lined up to go on air with in the next month and a half. Keshav Pandit and Mera Naam Karegi Roshan will be on air on Zee TV.
Sarvagun Sampanna is expected to be on air on NDTV Imagine. Chand Chupa Badal Mein is expected to take the 10 pm slot on Star Plus (we reported it last week under the heading Slot fight?) and another youth oriented show is being readied on Star One.
Keshav Pandit is apparently a detective series with episodic stories. Mera Naam Karegi Roshan is a daughter-oriented show. Sarvagun Sampanna, which is to be shot in Kolhapur, has a political backdrop. Chand Chupa Badal Mein is a romantic family drama. And the show on Star One is a youthful show, the kind Kapoor had made for MTV.
When asked if she’s biting off more than she can chew, Kapoor breaks into giggles and says that she’s trying not to take on too much. “I have taken on minimum work load this year. Last year, I had worked on seven shows. That was crazy. I don’t want to put my hand into too many things this year,” she says.
Aren’t five shows, and a movie, Once Upon A Time In Bombay, a little much to be called little work? She says that she’s tried hard to space things out on her schedule. “I didn’t want all my shows and movies to clash. But then, what to do? I don’t decide when the channels want to slot my shows. I knew about my movie’s release timing before. So, I was prepared for that. With the rest, I’m sure, I’ll sail through,” she sighs.
Beyttab Dil Ki Tamanna Hai over. Is Pyaar Ka Bandhan shutting down?
Beyttab Dil Ki Tamanna Hai, one of Ekta Kapoor’s most ambitious shows on Sony Entertainment, shut down almost a month ago following poor TRPs. The show, launched in the 10.30 pm slot, couldn’t stand the competition from other channels like Colors that has Naa Aana Iss Des Laado in the same slot. Thursday, April 22, could now be the last day on air for Balaji Productions’, Pyaar Ka Bandhan that airs in the prime time slot.
Ajit Thakur, business head, Sony Entertainment, says that there is still uncertainty over Pyaar Ka Bandhan. “We don’t know if it will wrap up yet. If the story is over, then the show will also get over. My channel doesn’t believe in two-year stories. It’s the same case with Yash Raj shows. Their stories were finite to begin with. So, they have to come to an end,” he adds.
When asked about Beyttab Dil Ki Tamanna Hai, he says that the story of that show was over and done with. “We had no intentions of stretching it on. The story was finite. We didn’t end it abruptly. The show did decently.”