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Sachin Tendulkar launches new BMW 5 Series at Rs 49.9 lakh: Launch highlights

With more than 19,000 units sold, the BMW 5 Series contributes as high as 30% of BMW’s sales in India.

autos Updated: Jun 29, 2017 15:23 IST
Gulshankumar Wankar
Gulshankumar Wankar
Hindustan Times, New Delhi
BMW 5 Series launch,BMW 5 Series,BMW 5 Series price in India
The BMW 5-Series at the Shanghai Motor Show. The new executive sedan was launched in Mumbai on Thursday.(Reuters file photo)

The new BMW 5 Series was launched in India in four variants starting at Rs 49.9 lakh. Former Indian cricketer Sachin Tendulkar along with BMW India president Vikram Pawah launched the newest business sedan in Mumbai on Thursday.

BMW has pit the new 5 Series against the new Mercedes-Benz E Class, the Audi A6, the Jaguar XF, and the new entrants in the league -- the Lexus ES and the Volvo S90, all of which are priced from Rs 52 to 75 lakh.

Read full report here

BMW started making the new 5 Series at its Chennai plant on June 13. The Chennai plant has an annual production capacity of 11,000 units

Watch the LIVE launch here:

Here are highlights from the launch:

Former cricketer Sachin Tendulkar says, “I loved driving the new 5 Series in London, especially its muscular looks and the intelligence. Features like gesture control and the touchscreen key are mesmerising and even my kids were amused by the sheer technology this new car offers.”

Sachin Tendulkar with Vikram Pawah at the launch of the new BMW 5 Series. ( YouTube screengrab )

• Sachin Tendulkar drives in the new 5 Series on to the stage. Vikram Pawah reveals the prices, effective July 1:

VariantEnginePrices (Post GST)

520i Sportline

2-litre four cylinder petrol engine
0-100 kmph in 6.2 seconds

Rs 49,90,000

520d Sportline

2-litre four cylinder diesel engine
0-100 in 7.5 seconds

Rs 49,90,000

530d Luxuryline

3-litre six cylinder diesel engine
0-100kmph in 5.7 seconds
top speed 250 kmph

Rs 53,60,000

530d M Sport

3-litre six cylinder diesel engine
0-100kmph in 5.7 secs
top speed 250 kmph

Rs 61,30,000

• The heads-up display in select variants is larger than the outgoing variant, and the rear passengers get two 10-inch touchscreens for personal infotainment.

• “The new 5 Series is 70 kg lighter than its predecessor, and you will feel it even at the steering wheel. There’s noticeably more headroom and shoulder room, and an increased boot space of 400 litres,” Pawah tells the media.

• The all new BMW 5 Series will be offered in three design packages -- Sportline, Luxuryline and M Sport .

• “We have further raised our commitment to Make in India by increasing the localisation of the BMW cars up to 50%,” Pawah says.

• “Till date more than 66,000 vehicles have been sold by BMW in India, out of which the single largest product has been the BMW 5 Series, with more than 19,000 units sold.. that’s almost 30%”, says Vikram Pawah.

• “Although India cannot compete with high volume single premium markets yet, we believe the future belongs to India. We will create a great future for BMW Group in India,” Pawah says on global premium car scenario vs in India.

We are very emotional when it comes to our cars, but we are also emotional about our strategy,” Pawah says, as he goes on to explain the company’s growth over the last decade.

• Pawah says, “Ever since its foundation in 1916, BMW has shaped the future of mobility. 100 years of BMW mean 100 yeas of forward thinking.”

Vikram Pawah, BMW India president and CEO at the launch of BMW 5 Series in India. ( YouTube screengrab )

• BMW’s Abhay Dange welcomes the president and CEO of BMW India Vikram Pawah to the stage. “I’m also excited to take the reins of the three brands of the BMW -- BMW, Mini and BMW Motorrad,” Pawah says.

Guinness-world record holder performance group Three Run takes the centre stage to kick off the launch. The troupe has featured in movies such as Casino Royale and Harry Potter.

Guinness-world record holder performance group Three Run, which has featured in movies like Casino Royale and Harry Potter performs to kick off the launch ( YouTube screengrab )

• This is the seventh generation of the BMW 5 series. It was first launched in 1972 and contributes as high as 30% of BMW’s sales in India.

•The BMW 5 Series will be offered in three engine configurations - a 520d with a 2.0-litre diesel engine, a 530d with a 3.0-litre diesel engine and 520i with a 2.0-litre petrol engine, all connected to an eight-speed automatic gearbox.

First Published: Jun 29, 2017 12:34 IST