So, it did not take long for the outbreak of the Coronavirus pandemic to bring Admission teams across institutions to a complete halt while leaving aspiring students in dilemma.
So, it did not take long for the outbreak of the Coronavirus pandemic to bring Admission teams across institutions to a complete halt while leaving aspiring students in dilemma.

Higher Education institutions leading the way with smart admission management in tier 2 and tier 3 cities during Covid-19

An account of how the challenges posed by the outbreak of coronavirus pandemic are making Higher-ed Institutions drive a meaningful change with their admission processes.
UPDATED ON AUG 25, 2020 05:53 PM IST

Gurugram, Haryana, India – Business Wire India: India’s education system is known to be third largest in the world after the United States of America and China. What brings life and hustle to this space is the startling number of about 8 million students who look forward to pursuing their higher-education in one among the thousand universities in the country.

However, these numbers have not catalysed or forced any change with the structure and practice of admissions in the country that’s tedious for students and institutions alike. It’s offline, manual, and traditional that involves managing the entire admissions on the most primitive means for everything: Papers for forms, DD/Cheques for Fee Payments, Spray and Pray for Marketing, and spreadsheets to manage hundreds of student data and applications.

So, it did not take long for the outbreak of the Coronavirus pandemic to bring Admission teams across institutions to a complete halt while leaving aspiring students in dilemma. There was chaos and confusion before every College’s Admission and Marketing Team, as their entire action-plan for the year had just become null. It forced them to think upon alternative and innovative ways to keep things going even as they were working remotely to communicate, engage, and equip their prospective students to pursue their interests, application, counselling, and fee payments right from the comfort-and-safety of their homes.

But, amidst this paramount effect of the coronavirus pandemic on Admissions, there were many Higher-ed Institutions from Tier 2 and Tier 3 cities, who were equipped with the infrastructure and solution to not just consider but actually enable a contactless, competitive, and successful transformation to pivot to the new world order in no time. Leading this change was NoPaperForms, the country’s largest Enrolment Automation Platform that was founded on the principle to transform admissions across the globe.

Getting the control back on ground with Marketing 2.0

“With all our prospective students at home, we had to find a way to take our college to them with our communication and engagement experiences,” says Dr. Sourabh Rungta, Director of Rungta Group of Institutions, talking about how they have been able to thrive “with minimal impact in the new world order today.”

“Our admission teams spread all across Bhilai, Chhattisgarh during the lockdown, worked remotely to shape our path in this new normal. What was once planned for the entire year, was no longer relevant. Instead, it became more important than ever to add value and support to our student engagements while equipping all our admission marketing and counseling teams alike for the chaos that had just begun outside,” he added.

Talking about how NoPaperForms enabled them to lead a competitive and a successful transformation overnight, Dr. Rungta shared that their counselors were all readily equipped to counsel students right from their phones using the Mobile App while their Marketing and outreach efforts were streamlined more than ever. “We pivoted all our engagement and admission plans to the new world order and kept tracking it closely with our everyday progress on our dashboards. We leveraged Marketing Automation and other innovative means to its best to engage our prospective students: not just on email or SMS but comprehensively with our strategic remarketing campaigns for Google and Facebook but that’s not all. We ensured that we were there for our prospective students when and where they need it; whether it’s our website, landing page or even WhatsApp! With NoPaperForms’ chatbot Niaa, we were able to drive conversations at lightning speeds round the clock and over weekends,” he said.

Down south in Hubli, in the state of Karnataka, Vinaychandra Mahendrakar, Founder & Chairman at Vidyabharati Foundation’s IBMR Group of Institutions shares that he knew that the upcoming session would be “fairly short” as compared to previous sessions. He shares that he realized that it was time for them to “showcase what institutions can do to stay on top of this change.”

He further talks about his experience with NoPaperForms and how they were able to bridge the distance with their prospective students by keeping them engaged throughout.

Rethinking student counselling and admissions

“Any college admission team is familiar with facing uncertainties,” says Sakshi Agrawal, Executive Director at The Sage Group, “but the COVID-19 pandemic brought unfathomable challenges not just to Institutions but the world outside too. I think it was, it is a test of our ability to continually reinvent things. College Admissions as we all have known has been based too much on physical processes whether it’s Applications or Exams but I feel pride in sharing that we at SAGE have been able to make it completely contactless and accessible.”

Ajay Bhasin, Head of Admissions at Sir Padampat Singhania University shares how their campus in Bhatewar, Udaipur was always full of life, bustling with students and aspirants who would come for their counselling rounds and tour the campus to their satisfaction. However, with restrictions in the “new normal” continuing to deliver the same student experience virtually now was a challenge that was to be addressed immediately.

“Our team at SPSU worked relentlessly to rethink our counselling sessions, student application and engagement process to be more efficient and proactive rather than be slowed down by the challenges. Thanks to our collaboration with our Admissions Management Partner, NoPaperForms, we were able to equip our admission teams to do more and beyond; no matter where they are or what device they are using… So, we as a team spent less time connecting the dots and more with connecting students and equipping all our admission teams to spearhead transition to the new normal. The results have simply been amazing!” he said.

A few hundred kilometres away, somewhere in the Sitapura Extension of Jaipur, JECRC University has a similar story. Dheemant Agrawal, Head of Digital Strategies at JECRC shares how manually managing the database gets difficult while hosting hundreds of admissions at their Educational Institution and how they have now been able to channelize things in an efficient way with their admission counsellors and the administrative bodies. “Even in the recent times when uncertainty has become a norm, NoPaperForms keeps on making sure that the admission work process isn’t hindered at all” he further adds.

The beneficial shift

Advocate Ramanjeet Singh, the Dean at OM Sterling Global University shares how they never stopped deep-diving into data to capitalize on what’s providing them value and results.

“I think all that is crucial during these times is to understand what the students want to hear about and give them that, while ensuring that they don’t have to step out of their homes amidst this pandemic. Applications, Enquiries, Counselling we ensured that everything was accessible and NoPaperForms has been a great force enabling us,” he said while further adding that this transition had enabled them to ensure that their admission teams working round the clock from and around Hisar did more and better than ever.

Whereas Mr. Bhasin of SPSU is glad about the collaboration with their Admissions Partner, NoPaperForms because of whom they were able to successfully enable their admission teams. He further shares how the entire team worked closely together to build and strengthen the student experience across touchpoints.

“NoPaperForms has been the catalyst of our Admission’s Story and I think that the collaboration that we have been able to foster with technology and solutions to drive change during this time, would make us resilient to future challenges as we continuously work to strive and realize our goals at our institution here,” he says.

Meanwhile, Sakshi Agrawal reveals how their amazing team at The Sage Group in collaboration with NoPaperForms have been able to overcome all hurdles that could come in the way of a prospective student’s journey to their college. She further also shares how they were able to integrate their exam partners with the platform to seamlessly manage examinations and communicate with students who had made it through in a click. “It is vital to ensure that critical processes continue uninterrupted. It’s a time where we have to support and equip our teams and students more than ever and we have been able to achieve great results throughout,” she concludes.

Founder and CEO at NoPaperForms, Naveen Goyal said “It is encouraging to see how over 300 of our partner institutions across the country are on their path to success even amidst challenges the recent times have brought,” on the proliferation of Ed-Tech at Tier and Tier 3 cities in the country, where this major transition epicentres.

While the disruption might continue for long, it is quite likely that its impact on Institutions as these at Tier 2 and Tier 3 cities might be insignificant. Institutions have discovered ways they could foster cohesion and productivity amidst admission teams of all sorts and kind to scale their efforts like never before. It’s a story that is now common among many more such Institutions spearheading this challenge with a meaningful change.

What do Institutions say about NoPaperForms?: https://www.youtube.com/watch?v=bJEQN1WBBWE

Website: nopaperforms.com

Disclaimer: This content is released by Business Wire India. No HT journalist was involved in the creation of this content.

SHARE THIS ARTICLE ON
Close
GoWarranty will replicate and extend the manufacturer’s warranty on a variety of home appliances and gadgets, using which you can repair or replace your devices whenever it will stop working.(GoWarranty)
GoWarranty will replicate and extend the manufacturer’s warranty on a variety of home appliances and gadgets, using which you can repair or replace your devices whenever it will stop working.(GoWarranty)

Enjoy your appliances and gadgets for longer with GoWarranty

By HT Brand Studio
PUBLISHED ON MAR 08, 2021 06:28 PM IST
An extended warranty is a service contract designed to help you cover the cost of repairs due to manufacturing defects, breakdowns, or any normal wear and tear that occurs in important household items.
Close
Mr. Arun Lakhani, CMD, Vishvaraj Environment
Mr. Arun Lakhani, CMD, Vishvaraj Environment

Know all about India’s 1st & largest PPP to complete waste water reuse project

By Brand Post
PUBLISHED ON MAR 08, 2021 06:23 PM IST
  • Vishvaraj Environment becomes India’s 1st & largest PPP to complete waste water reuse project in record time during pandemic period.
Close
Women can choose to invest from the comfort of their home, in a Bajaj Finance online FD that enables them to book an FD within a few minutes.(Bajaj Finserv)
Women can choose to invest from the comfort of their home, in a Bajaj Finance online FD that enables them to book an FD within a few minutes.(Bajaj Finserv)

Why should women grow their savings with a Bajaj Finance online FD?

By HT Brand Studio
PUBLISHED ON MAR 08, 2021 12:26 PM IST
Fixed Deposit suits the diverse needs of women, regardless of their investment capacity, investment horizon, and liquidity needs.
Close
An aerial view of Emaar Business District (artistic impression)
An aerial view of Emaar Business District (artistic impression)

Shop, Meet and Rise with Emaar Business District 65

By HT Brand Studio
PUBLISHED ON MAR 06, 2021 06:33 PM IST
An iconic business district in making, right on Golf Course Extension Road, Gurugram, EBD65 offers Shop cum Office Plots.
Close
To ensure that there are chances of your application getting selected, use expert help, choose ImmigToronto.
To ensure that there are chances of your application getting selected, use expert help, choose ImmigToronto.

Choose the services of the best professional experts with ImmigToronto

By HT Brand Studio
PUBLISHED ON MAR 05, 2021 06:21 PM IST
The experts at ImmigToronto can find the best pathway suited to your situation and needs to make your dream of living in Canada come true.
Close
Kshama Sharma and Gaurav Rana
Kshama Sharma and Gaurav Rana

Gaurav Rana & Kshama Sharma of Promo Expertz are disrupting digital marketing

By HT Brand Studio
PUBLISHED ON MAR 05, 2021 06:17 PM IST
The Promo Expertz provides various digital marketing services to brands and artists, including songs and movie promotion, online press release, social media management, website development, graphic designing, etc.
Close
Vandankumar Bhadani
Vandankumar Bhadani

Vandankumar Bhadani of Trishul News wants to fight fake news through his channel

By HT Brand Studio
UPDATED ON MAR 05, 2021 07:19 PM IST
Vandankumar Bhadani, founder of Trishul News, is from Surat. He is a young man with big dreams and a successful idea to bring a revolution in the digital marketing and news world.
Close
ECD editorial team includes some of the finest engineers and customer satisfaction experts in the industry
ECD editorial team includes some of the finest engineers and customer satisfaction experts in the industry

Best products in India are at ECD

By HT Brand Studio
PUBLISHED ON MAR 05, 2021 06:10 PM IST
ECD India is a platform that finds and reviews the best products in India across categories like home appliances, fashion, lifestyle and many more.
Close
Dr Kshama Chandan
Dr Kshama Chandan

Dr Kshama Chandan explains the correlation of Marijuana and oral health

By Brand Post
PUBLISHED ON MAR 05, 2021 05:50 PM IST
  • Everyone is aware of the effect of smoking cigarettes on the body and the oral cavity but in reality, it's not just smoking cigarettes but also smoking Marijuana that slowly degrades and damages the body and the oral cavity.
Close
Architect Gunveer Singh
Architect Gunveer Singh

Architect Gunveer Singh: Stopping climate change through environmental buildings

By Brand Post
PUBLISHED ON MAR 05, 2021 05:46 PM IST
  • Evidence based architectural designs could be the basis of India’s efforts to meet its commitment towards climate change.
Close
GAP Group launches greenera gardenvilla premium residential project
GAP Group launches greenera gardenvilla premium residential project

GAP Group launches greenera gardenvilla premium residential project

By Brand Post
PUBLISHED ON MAR 05, 2021 05:40 PM IST
  • GAP Associates prides itself of being the pioneer and leading realtor inside Dholera SIR.
Close
Manthan Dudeja
Manthan Dudeja

Inconversation with Manthan Dudeja, the techie & digital marketer

By Brand Post
UPDATED ON MAR 04, 2021 07:13 PM IST
  • Today, Manthan has not only established a repertoire with his Indian clients but also proved his mettle by working with top international businesses too.
Close
Shivam Phutela and Sanjay Singh
Shivam Phutela and Sanjay Singh

Shivam Phutela and Sanjay Singh shapes the world of Desert Safari

By Brand Post
PUBLISHED ON MAR 04, 2021 07:09 PM IST
  • An organization intended to help plan the most miraculous desert safari from sunset today break 'Desert Raja' offers a quieting stay underneath the sky with unlimited stars.
Close
Rishabh Chokhani
Rishabh Chokhani

‘Fitness is a way of life’ for Rishabh Chokhani, founder, Naturevibe Botanicals

By HT Brand Studio
PUBLISHED ON MAR 04, 2021 07:06 PM IST
Rishabh’s affinity towards healthy lifestyle and wellness started with his own transformation from being obese to being fit and healthy.
Close
Today a business cannot run without having its app or website, as it tends to communicate with more users, captivating a vast market and switching users into clients.
Today a business cannot run without having its app or website, as it tends to communicate with more users, captivating a vast market and switching users into clients.

Top 10 trusted web development companies in India 2021-22

By Brand Post
PUBLISHED ON MAR 04, 2021 07:06 PM IST
  • Get details of the most trusted list of Web development companies to hire in 2021-22, researched by TopAppDevelopmentCompanies.com
Close
SHARE
Story Saved
OPEN APP