Yash Fatnani is personifying his vision, one step at a time
He wishes to expand his global clientele even further this year. Believing in the magic of digital medium, Yash feels it is extremely convenient for him to get foreign clients on board.Updated: Jun 11, 2020 16:00 IST
Yash Fatnani, founder of MEDEACUP digital marketing agency, is a remarkable man with an enviable online presence. Armed with his kind of skills and talent, it is no surprise that he is able to elevate his client’s online personality to the next level. His entrepreneurial dreams are not much different from those of his generation but his drive and ambition set him apart. His acumen for digital marketing and his understanding of the industry has enabled him to set up a company that offers distinctive services to its clients.
Inspired by the success stories of various startups, Yash found MEDEACUP – a firm with its primary focus on digital marketing needs of small-to-big firms seeking to uplift their social media game. Yash had Rs. 50,000 in his pocket and a great vision when he launched MEDEACUP. Armed with a wide experience across different industries and locations, Yash was ready to take risks and venture into new ballgames altogether.
Speaking about his journey so far, the young founder says, “We strive for macro ROIs in micro-marketing budgets.” Yash’s company aspires to provide all sorts of digital marketing solutions that a startup might possibly require. Speaking about the different services offered, Yash informs, “With services like Social Media Marketing, Photography & Videography, PR & Influencer Marketing as well as all sorts of Website Development, MEDEACUP is your one-stop destination for all sorts of needs under one roof.”
One of the major sources of inspiration for Yash was a self-help book titled “The Growth Hacking Book”, which was enlightening for him. Recently, he was thrilled to meet the book’s author after which he was asked to provide his part of contribution as well to the book’s second part “The Growth Hacking Book 2.” The first edition of this book is currently a bestseller on Amazon.
As for his future plans, Yash has the following in mind:
Supporting Startups – Yash wants strengthen the marketing game for just-born ventures. He supports the budding entrepreneurs with all the assistance he can provide.
Acquiring clients Globally – He wishes to expand his global clientele even further this year. Believing in the magic of digital medium, Yash feels it is extremely convenient for him to get foreign clients on board.
Re-modelling the Client Calendars – According to Yash, the true essence of digital marketing lies in keeping up with the trends. He believes that a monthly content calendar practice, which restricts the performance of social media profiles, will soon become extinct.
Yash’s business motto is “to make an impact and let the work speak.” To propagate this idea further, his company also offers an eight-week internship program to college pass outs. This is a golden chance for young graduates to learn and groom themselves according to the latest work environment and ethics.
For Yash, who is described as a “creative professional and a great leader” by his employees, “Creativity and Conceptualization is an ongoing process, it must never stop.”
Disclaimer: This is a company press release. No HT journalist was involved in the creation if this content.