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Showstopper in Haryana: 34 supermodels walk the streets of Jhajjar for women’s cause

In an innovative move to educate people, the Jhajjar district administration on Thursday roped in supermodels from 34 countries to give the message of women empowerment as part of the ‘Beti Bachao, Beti Padhao’ drive.

india Updated: Apr 21, 2017 10:38 IST
HT Correspondent
HT Correspondent
Hindustan Times, Rohtak
Models,message,women empowerment
Foreign models taking part in ‘Beti Bachao, Beti Padhao’ campaign at Bahadurgarh in Jhajjar district on Thursday.(Manoj Dhaka/HT Photo)

When supermodels from 34 countries descended on the streets of Bahadurgarh in Haryana’s Jhajjar district in the scorching April sun, they were on a mission. Attired in short red dresses, high heels and armed with placards in Hindi and English, the supermodels from Vietnam to South Africa didn’t mind the 43 degrees Celsius as they marched through Jhajjar district, which has the lowest sex ratio in Haryana, hoping their bid to build respect for women finds support with the masses.

The models were in Delhi to take part in an international supermodel contest, organised by a Jhajjar-based talent promoting group Rubaru, to be held on April 22. (Manoj Dhaka/HtTPhoto)

The Jhajjar district administration took the initiative of inviting the supermodels, who were in Delhi some 50 km away to take part in a contest on April 22. “When the district administration came to know about their arrival in Delhi for the international supermodel contest, it asked the organisers if they could take part in a workshop and promote the cause of women’s empowerment,” an official spokesperson said.

The administration organised a workshop to discuss the issues of women empowerment and open defecation with the residents, where it called these models to give their inspirational messages. (HT Photo)

When leggy lasses from Belgium, Japan, China, Vietnam, New Zealand, and Brazil, among others, walked the streets, they seemed to draw more attention to themselves than the issues at hand. “Ram Ram tau ji,” greeted Jeanine De Vries from the Netherlands, leaving spectators in splits. The supermodels addressed the crowd that gathered in Hindi, which was incoherent at times given their foreign accents. But the banners they carried to promote schemes of the Centre and state government such as ‘Beti Bachao, Beti Padhao’, ‘Stop violence against women’, ‘Real men don’t hit women’, ‘Jhilmil Jhajjar, lota, botal (bottle) band karo, shauchalay ka prabandh karo’.

Stephen Alien of the US had the last word when she said, “The world will be a better place only when women and the environment will be respected.”

First Published: Apr 21, 2017 09:19 IST