Indians travelling more frequently, surge in searches for spiritual destinations: Report | Travel - Hindustan Times
close_game
close_game

Indians travelling more frequently, surge in searches for spiritual destinations: Report

PTI |
Apr 22, 2024 02:29 PM IST

Indians travelling more frequently, surge in searches for spiritual destinations: Report

New Delhi, Indians are travelling more frequently, with searches for spiritual destinations like Ayodhya, Ujjain and Badrinath soaring, according to a report unveiled on Monday.

HT Image
HT Image

The MakeMyTrip India Travel Trends Report, which dives into travel behaviours based on insights from its base of over 100 million active annual users, reveals that since 2019, there has been a 25 per cent increase in the number of people taking more than three trips a year.

Unlock exclusive access to the latest news on India's general elections, only on the HT App. Download Now! Download Now!

This surge in travel is fuelled by a growing interest in spiritual journeys. Searches for spiritual tourism witnessed a 97 per cent increase in 2023 compared to 2021, according to the report.

Tier-2 and tier-3 cities, in particular, are witnessing a surge in searches for destinations with religious significance. Searches for Ayodhya soared by a whopping 585 per cent in 2023 compared to 2022, as per the report.

Similarly, Ujjain and Badrinath, saw search increases of 359 per cent and 343 per cent, respectively.

The report also finds that weekend getaways continue to be a favourite, with Jim Corbett National Park witnessing a 131 per cent rise in searches in 2023 as compared to 2022. Hill stations like Ooty and Munnar are also popular choices, especially for those from the southern part of the country.

The report also sheds light on international travel preferences, as Dubai, Bangkok, and Singapore remain the top three most searched destinations, while London, Toronto, and New York hold the fort for long-haul travel.

According to the report, there is a growing interest in off-the-beaten-path locations, as searches for destinations like Hong Kong, Almaty , Paro , Baku , Da Nang , and Tbilisi have all seen significant growth in 2023.

Moreover, family travel bookings are booming, with the report highlighting a 64 per cent surge in 2023 compared to 2022. Solo travel recorded a 23 per cent growth in bookings during the same period.

This article was generated from an automated news agency feed without modifications to text.

Catch every big hit, every wicket with Crick-it, a one stop destination for Live Scores, Match Stats, Quizzes, Polls & much more. Explore now!.

Catch your daily dose of Fashion, Taylor Swift, Health, Festivals, Travel, Relationship, Recipe and all the other Latest Lifestyle News on Hindustan Times Website and APPs.
SHARE THIS ARTICLE ON
Share this article
SHARE
Story Saved
Live Score
OPEN APP
Saved Articles
Following
My Reads
Sign out
New Delhi 0C
Saturday, May 25, 2024
Start 14 Days Free Trial Subscribe Now
Follow Us On