Shop till you drop: 17-day Mumbai Mela likely this year
The Mumbai Mela Shopping Festival will be held between December 21 and January 6, 2018mumbai Updated: Apr 26, 2017 12:54 IST
Need an incentive to visit Mumbai? Hotels, restaurants, malls and airlines will offer you whopping discounts during a 17-day Mumbai Mela organised by the Maharashtra government. The mela — a shopping festival along the lines of the Dubai Festival — will be the first such event organised on a grand scale in Mumbai, said officials.
The festival will be held between December 21 and January 6, 2018, as most people go on vacation during this period and should opt to visit Mumbai, said state tourism minister Jaykumar Rawal.
There’s plenty for Mumbaiites too. The festival will feature food stalls, handicraft exhibitions and cultural shows across the Mumbai Metropolitan Region, said Rawal.
- The state’s attempt to organise a similar festival in 2000 was unsuccessful.
- The then deputy chief minister Chhagan Bhujbal was head of the tourism department at the time.
- The state government announced the festival, but subsequent plans failed to take off, said sources.
“The state tourism department has started preparing for the Mumbai Mela Shopping Festival, which will be on par with international standards. People visiting Mumbai will get world-class facilities at discounted rates. Foreigners and Mumbaiites will have a good time during the festival,” Rawal told HT.
Rawal said the government has sought the help of private cabs, bus services, hotel and restaurant industries and airlines to make the event a success.
Railway minister Suresh Prabhu has also agreed to support the state, said the tourism minister.