Facebook users signing out fast
Facebook users are now spending less time on the social networking site, with just two out of five people signing into their profile every day, according to a survey.social media Updated: Jun 08, 2012 17:05 IST
Facebook users are now spending less time on the social networking site, with just two out of five people signing into their profile every day, according to a survey.
A poll released by Reuters and Ispos revealed that six months ago, one out of two users visited every day.
The poll, covering 1032 Americans, also found that 34 percent of users surveyed were spending less time on the site, with only 20 percent saying they were spending more, The New York Daily News reports.
The news about user engagement comes months after the site switched to a "Timeline" form and just days after the company's botched IPO.
According to the report, some experts say the news is not cause for alarm.
With Facebook's user base growing exponentially, Webby Awards and International Academy of Digital Arts and Sciences chairman David-Michel Davies said the engagement numbers have more to do with the growing number of users.
"As you broaden and broaden and broaden, you're not going to have the level of engagement with 100 people as you're going to have with 900 million people," the paper quoted Davies, as saying.
Meanwhile, the poll also found that 46 percent of respondents had a bad view of investing in Facebook's stock.
First Published: Jun 08, 2012 14:43 IST