For the V40 Series, vivo partners with ZEISS for professional imaging experience - Hindustan Times
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For the V40 Series, vivo partners with ZEISS for professional imaging experience

ByHT Brand Studio
Jul 22, 2024 09:44 PM IST

The new vivo V40 series with ZEISS co-engineered cameras is much more than just a phone upgrade. It is your key to the world of exceptional mobile photography.

Another big innovation is here in the vivo V Series, breaking all barriers of portrait photography. One of India’s favourite smartphone brands, vivo, has partnered with cutting edge imaging brand ZEISS to bring you a professional imaging experience for its upcoming V40 series. This partnership combines vivo’s expertise in smartphone technology with ZEISS’s optical excellence that comes from a legacy of about 170 years of lens making. The two brands will come together to create innovative camera systems in the latest V40 Series.

vivo V Series Partners with ZEISS
vivo V Series Partners with ZEISS

ZEISS co-engineered imaging systems in the V40 series will further strengthen the brand as it the first time that lenses from this brand will be available in the 30-40K price range. This partnership goes one notch higher in the latest series by offering a host of premium features in a mobile camera.

Latest V40 series includes a 50MP AF ZEISS main camera with a Sony IMX921 sensor
Latest V40 series includes a 50MP AF ZEISS main camera with a Sony IMX921 sensor

Unleash the photographer in you

The latest V40 series boasts of a camera system co-engineered with ZEISS. This means that the lenses you use are designed and manufactured with ZEISS’s expertise in crafting superior glass, coatings, and intricate lens arrangements. The camera system includes a 50MP AF ZEISS main camera with a Sony IMX921 sensor and an F2.0 aperture can enhance light intake, a 50MP AF ZEISS wide angle camera, a 50MP Telephoto camera and studio quality Aura Light, which come together to give sharper images with minimal distortion and colours that are true to life giving the feeling that even day-to-day photos have been taken by an expert photographer. It also features an industry-leading 50 MP front camera that also acts as a testament to ZEISS’ stringent optics standards and adheres to the benchmarks set by flagship main cameras, achieving unparalleled advancements.

The new ZEISS Multifocal Portrait feature
The new ZEISS Multifocal Portrait feature

An option for every setting

Another feature, the ZEISS Multifocal Portrait, to put things in perspective Portrait photography includes several golden focal lengths that can capture subjects perfectly in various environments and at a range of distances. This feature bring all these golden focal lengths together in one phone. Its portrait mode supports professional portrait focal lengths of 1x (24 mm), 1.5x (35 mm), 2x (50 mm), 3.5x (85 mm), 4x (100 mm) combined them with ZEISS bokeh flare, so that every scenario at every focal length has a corresponding ZEISS professional lens effect with optimised portrait colour tones for optimal results.

vivo V40 series portraits
vivo V40 series portraits

Portraits that will freeze the scroll

The vivo V40 series comes with seven different portrait styles, each of which has been co-engineered with ZEISS to emulate the results achieved from superior camera lenses. This is the first time that ZEISS Style portraits have been introduced in a V40 smartphone. In fact, it is also the first time that this integration with ZEISS has been introduced in the 30-40K price segment. You can add artificial glares to images with Cine-Flare Style. Just click night scenes right with multiple lights in the background with Cinematic Style, or capture outdoor nature scenes such as leafy green forestry at its best with Biotar. Vivo V40 series will also boast the latest edition the Zeiss style portraits- B-speed style portraits, The options are endless!

Final words

The partnership between vivo and ZEISS signifies a long-term commitment to innovation and underscores vivo’s commitment to providing a superior mobile photography for its users. The new vivo V40 series with ZEISS co-engineered cameras is much more than just a phone upgrade. It is your key to the world of exceptional mobile photography. Get the one that you like and get professional grade portraits with your phone

Disclaimer: This article has been produced on behalf of the brand by HT Brand Studio.

 

 

 

 

 

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