Celebrating the Scottish way of life
A series of master classes and exclusive events organized throughout the month welcomed the distinguished legacy of Glen Grant to India.Brand stories Updated: Apr 18, 2017 17:25 IST
Legend has it that James Grant, who inherited the Glen Grant Distillery in 1872, was a man to be reckoned with. Nicknamed ‘The Major’ by those around him, Grant was known across the Scottish Highlands as a legendary inventor, socialite, and traveler—one who was fascinated by innovation and never shy of trying something new, something adventurous. Back then in the 19th century, he became the first man in the Highlands to own a car, and his distillery was the first in the region to have electric light. He also introduced the tall slender sills and purifiers which created the fresh malty flavour and the clear colour that defines the spirit even today.
Located in the spectacular Scottish village of Rothe, the Glen Grant Distillery is still synonymous with world-class tastes and lifestyles across the world. Much of this is a result of the brand’s loyalty to tradition and heritage – while their products may be world-renowned and their collaborations varied (Italy-based Campari acquired the brand in 2006), their heart remains incurably Scottish. This unique spirit was more than evident during a series of exclusive master class sessions organized by the brand across select cities in India.
Robin Coupar, Global Brand Ambassador - Gruppo Campari, organized the master class, which was held across Mumbai, Gurgaon and Poona earlier this month. Dressed in traditional Scottish kilt, the veteran took the audience through a detailed presentation encompassing the history and heritage of Glen Grant. The event was attended by the crème de la crème of the city, with the presence of journalists, bloggers, social influencers, and key players of the industry. Guests and dignitaries were invited to savour the Glen Grant experience, not just through Coupar’s scintillating presentation but also through exclusive tastings.
Today, Dennis Malcolm, the multi-award winning Glen Grant Master Distiller, directs and presides over the brand. Born in the grounds of Glen Grant in 1946, he has worked with them for over five decades, with an uncommon passion and unrivalled knowledge of the industry. Dennis’ unmatched experience in the field ensures that every expression in the Glen Grant range makes the absolute best of the complex alchemy of spirit, wood and time.
First Published: Mar 22, 2017 10:44 IST