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Transsion Holdings launches new smartphone brand Tecno post itel success

China’s Transsion Holdings has launched a new mid-segment smartphone brand in India named Tecno and introduced the first series of handsets named i-series.

tech Updated: Apr 18, 2017 09:13 IST
HT Correspondent
HT Correspondent
Hindustan Times
Transsion Holdings,new smartphone news,Tecno
The picture shows the newly launched Transsion Holdings’ Tecno i7 smartphone. The phone is expected to hit shelves in May.

China’s Transsion Holdings, which sells budget smartphones under the brand itel, launched a new mid-segment smartphone brand named Tecno.

Tecno, which will start with its i-series in India at a price bracket of Rs 7,990 to Rs 14,990, will sell the i5, i5 Pro, i3, i3 Pro and i7 handsets. While the i7 handset, a flagship model, will go on sale in May, all the other handsets will hit the market on April 22.

In terms of specifications, the dual SIM dual standby and 4G VoLTE offering i7 priced at Rs 14,990, will come with a 5.5-inch Full HD display and will be powered by 1.5GHz octa-core processor. The Tecno i7 will sport a 4GB RAM unit. The device, which runs on Android 7.0 Nougat out of the box, will draw power from a 4,000 mAh battery unit. In terms of optics, the i7 comes with a 13-megapixel rear camera and a 16-megapixel selfie camera.

The picture shows the specifications of the newly launched Tecno i3 and i3 Pro.

The Tecno Mobile i3 and i3 Pro comes with same design and specifications except the RAM. The Tecno Mobile i3 is priced at Rs 7,990 whereas the Tecno Mobile i3 Pro costs Rs 9,990. They come with a 5-inch HD (1280 x 720 pixels) IPS display. While the Tecno Mobile i3 packs 2GB of RAM, the Tecno Mobile i3 Pro includes 3GB of RAM. Both these devices include 16GB of internal storage and 8-megapixel front and rear cameras. The Tecno Mobile i3 andi3 Pro are backed by a 3,050mAh battery, and the i3 Pro comes with a fingerprint sensor.

SpecificationsTecno i3Tecno i3 ProTecno i5Tecno i5 ProTecno i7
Display5-inch HD5-inch HD5.5-inch5.5-inch5.5-inch FHD
ProcessorMediaTek MT6737 (4-cores)MediaTek MT6737 4-coresMediaTek MT6737T MediaTek MT6737T 1.5 GHz 8-cores
Rear Camera8-megapixel8-megapixel13-megapixel13-megapixel13-megapixel
Front Camera8-megapixel8-megapixel8-megapixel8-megapixel16-megapixel
Operating systemAndroid NAndroid NAndroid NAndroid NAndroid Nougat
Battery3,050 mAh3,050 mAh4,000 mAh4,000 mAh4,000 mAh
PriceRs 7,990Rs 9,990Rs 11,490Rs 12,990Rs 14,990
The picture shows the specifications of the newly launched Tecno i5 and i5 Pro.

The Tecno Mobile i5 and i5 Pro that are priced at Rs 11,490 and Rs 12,990 respectively. Both the phones come with a MediaTek MT6737T coupled with 2GB/3GB of RAM respectively. The internal memory is 16GB for i5 and 32GB for the i5 Pro. Both the devices come with a 5.5-inch HD IPS display with a fingerprint sensor and home button under the display. In the camera department, there is a 13-megapixel rear camera and a 8-megapixel front camera. Both the phones will draw power from a 4,000mAh battery.

The Tecno Mobile i3 and i5 devices will be available in Champagne Gold, Sky Black, and Space Grey color options. In the initial stage, the company will be limited to Punjab, Rajasthan, and Gujarat. The company has mentioned selling through 129 distributors in these three states and has more than 10,000 touch points.

First Published: Apr 18, 2017 09:11 IST