Jarnail Singh, who runs a small welding shop, wanted to work in the US, but he could not. His son, Kulwant Nagi, was also keen on studying and working there and got a scholarship. Being unable to manage the rest of his fee, he had to cancel his travel plans.
But Nagi does not regret it a bit. He is making a six-figure sum in rupees every month – the bulk of it coming from the US – today sitting in his modest house in the educationally backward Fatehabad town, 200 kms north-west of Delhi, of Haryana.
He is a professional blogger and affiliate marketer, providing online tutorials on “how-to” blog.
The blogger, who did electronics and communications engineering from ITM University in Gurgaon, will be living his father’s dream very soon. “I will be travelling to the US in November to attend an international conference. Thereafter, I plan to take my father to Dubai and US,” says the 29-year-old techie who runs his own blogging site, www. bloggingcage.com.
While several tech websites list him among prolific bloggers, Alexa, a wholly owned subsidiary of Amazon that gives commercial web traffic data and analytics, ranks his website at 2,885 in India and 18,047 globally.
Tech glitches biggest hitch
Nagi began blogging after quitting his verification engineer’s job in a Delhi company in 2011. “They offered to hike my package to stay, but I had made up my mind to come back home and start blogging,” he says.
But it wasn’t easy. There were connectivity issues and he started writing ‘how-to’ blogs on his mobile phone. While it took time for his blogs to get attention, Nagi earned his first dollars – 59, to be precise -- through the internet after seven months. And, he hasn’t looked back since. “I am now making good money from blogs, affiliate marketing websites and giving tutorials,” he says.
Ads, blogs and clicks
The blogging business, according to him, works on the “cost per click” model. “The blogs have banner ads. Google displays them on blogging websites, charges the advertisers and shares revenues with bloggers as per clicks,” he explains. Besides running marketing websites, he also gives tutorials on blogging and ‘how to make money online’. “My dream is to earn one million dollars a year,” says the ambitious blogger. He has 22 freelancers working for him and is setting up office in Gurgaon.
Friends advice worked
With semi-literate parents, Nagi didn’t know what to do after passing class 12 from the local government school. “Kulwant was clueless about what to do. I told him to give diploma entrance test a try. He did well and joined a diploma course in electronics and communication from Ambala,” his friend Pawan Kumar told HT.
The blogging idea came from another friend, Ravinder Kumar. Nagi says his friends’ advice made his life. Jarnail says he doesn’t understand what his son does. He is, however, happy that Nagi will fulfil his dream sooner than later.