Viral song Gulabi Sadi’s singer Sanju Rathod: Mumbai Indians, Madhuri Dixit- both my favorites made reels on the song

Singer Sanju Rathod gets talking about the massive success of his Marathi song Gulabi Sadi.

Published on: Apr 5, 2024, 08:58:04 IST

By Rishabh Suri

Prefer HTon Google

Share via

Copy link

Sanju Rathod's Marathi song Gulabi Sadi is all the rage currently, with over 1.7 million reels on Instagram. Mumbai Indians (MI) recently shared a video with their players dancing to it. Actor Madhuri Dixit Nene and choreographer Remo Dsouza also shared reels on the song. Ecstatic at this sudden fame, the singer says, "The song is about a girl dressed in a gulabi saree with red lipstick. She is telling the man to click her photos since she looks beautiful." But for viral songs, language is no bar. "People have reached out to me and said, 'Samajh nahin aaya, par gaane mein vibe hai'," he tells us.

Rathod, who hails from a village called Dhanwad in Maharashtra, says, "I love MI. They are my favourite team. I also follow Remo sir and was expecting him to make a reel. Mere saare favourites ne gaane pe reel banai."

He adds that even music labels have been reaching out to him. "Marathi gaane ko itna response milega, maine socha nahin tha. Itne bade log reels bana rahe hain mere gaane pe, yeh badi cheez hai," he ends.

ABOUT THE AUTHOR
Rishabh Suri
Rishabh Suri is an Assistant Editor, film critic, and professional overthinker of plot points. He writes for HT City, keeping pace with an industry where news cycles expire long before the popcorn gets cold. He completed his graduation in English Honours from Kirori Mal College, followed by a Master’s degree in English Literature-effectively training his brain to over-analyse classic texts before applying those exact same skills to 3-hour Bollywood blockbusters. He got into the profession when he had barely graduated from college and has been at HT ever since. At HT, Rishabh reviews films with a simple rule: skip the dense academic jargon and get straight to the point. Beyond reviews, as Assistant Editor, he helps navigate the broader circus of showbiz, tracking everything from OTT shifts to sudden box office panics. In a beat driven by loud PR machinery and carefully scripted answers, Rishabh prefers cutting through the noise to focus on how stories get made and why trends shift. When he isn’t writing against a deadline, he is usually sitting in a dark theater, compulsively memorising dialogues. For Rishabh, analysing movies isn't just a day job- it’s a habit he couldn't turn off even if he tried.Read More