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Japan organises Neputa festival to revitalize its tourism industry

Published on: Feb 14, 2023, 14:52:32 IST
The "Furusato Festival Tokyo 2023" is aimed at revitalising the tourism industry, which has been sluggish due to COVID, by introducing local traditional festivals and local delicacies. (ANI photo)
The "Furusato Festival Tokyo 2023" is aimed at revitalising the tourism industry, which has been sluggish due to COVID, by introducing local traditional festivals and local delicacies. (ANI photo)
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Tokyo Dome is the site of the Neputa festival which is usually used for baseball games.

Neputa, a Japanese traditional festival, was recently organised in the Aomori Prefecture of Japan's Tohoku region to revive the country's tourism sector. Beautiful traditional crafts were the festival's highlights. The Neputa festival takes place at Tokyo Dome in Tokyo. This place is usually used for baseball games.

The "Furusato Festival Tokyo 2023" is aimed at revitalising the tourism industry, which has been sluggish due to COVID, by introducing local traditional festivals and local delicacies. Visitors can see many attractions including food. "Potato butter" is a popular food in Hokkaido. People enjoy eating it with salted squid. (Also read: Japan holds tourism expo after 4 years to revive travel industry )

A visitor said, "The potato called "Tsuki-Akari (moonlight)" in Hokkaido is characterised by its big size and sweetness. I recommend mashed potatoes with pure butter made from milk in Hokkaido. Potato butter can be topped with salted squid, spicy Pollack roe, cheese, salmon, and sea urchin. As COVID is coming to an end, I hope there will be more events like this".

A chef said, "We offer deep-sea fish called "Nodoguro," caught in the Sea of Japan. It is a very fatty fish. One of Japan's food cultures is "Donburi (Bowl)" cooked with local food on top of rice. Since Japan has a rice culture, we enjoy eating side dishes with rice. We can easily enjoy local flavors by putting them in a bowl and putting them together on one plate".

"I'm glad that I could taste the fresh Hokkaido food", said a visitor at the festival. Japan has rich traditions and culture that attract tourists from around the world.

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This story has been published from a wire agency feed without modifications to the text. Only the headline has been changed.
 
ABOUT THE AUTHOR
Akanksha Agnihotri

Akanksha Agnihotri is a lifestyle journalist with over 3 years of experience. She is a psychology graduate and holds a postgraduate diploma in Radio and Television Journalism from the Indian Institute of Mass Communication, Delhi, where she graduated as a gold medalist. Originally from Bhopal, the beautiful capital of Madhya Pradesh, she draws inspiration from the city’s rich cultural heritage and layered storytelling traditions that subtly shape her narrative voice. She writes extensively about fashion, beauty, health, relationships, culture, and food, exploring everything from trending styles and runway moments to wellness routines and mindful living. Passionate about meaningful and candid conversations, she enjoys interviewing celebrities, doctors, designers, and film personalities, diving into discussions on fitness, beauty, mental health, and everything fun in between. With a keen eye for trends and a thoughtful understanding of human behaviour, she brings depth, sensitivity, and authenticity to her stories, ensuring they resonate with a wide and diverse audience. When she’s not working, you’ll usually find her lost in a book, planning her next mountain trek, or mapping out spontaneous travel escapes. She loves discovering new authors, revisiting old favourites, and spending quiet afternoons in museums soaking in art, history, and culture. An avid bird-watching enthusiast, she finds joy in early morning walks, spotting rare birds, and reconnecting with nature. Whether sipping coffee while journaling her thoughts or exploring hidden corners of a new city, she constantly seeks inspiration in everyday moments that often turn into compelling story ideas.

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Catch your daily dose of Fashion, Taylor Swift, Health, Festivals, Travel, Relationship, Recipe and all the other Latest Lifestyle News on Hindustan Times Website and APPs.
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