NEW DELHI: Minute Media, the parent company of football content sites, 90min and 12up, has launched contributor-driven sports-media platform in India. The company has entered into a joint venture with HT Media Group. The venture has launched 90min.in, a platform to generate and share football-related content across web, mobile and social-based channels. “In the coming months, we intend to build scale into this hyper-connected fan platform, covering all of the best of global soccer and the biggest global tournaments, but also the fast-emerging Indian soccer leagues, teams and players,” said Rajiv Verma, Group CEO of HT Media.

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