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Urban Company IPO subscribed nearly 10X, GMP indicates listing-day pop

Here's a look at the Urban Company IPO, in terms of its latest subscription status, grey market premium and other key details.

Updated on: Sep 11, 2025, 17:56:31 IST
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The initial public offering of Urban Company Ltd. was subscribed nearly 10 times on the second day of share sale on robust demand from investors—small and large.

The latest grey market premium for the Urban Company IPO was  ₹39 as of 9:30 am on 11 September. (HT)
The latest grey market premium for the Urban Company IPO was ₹39 as of 9:30 am on 11 September. (HT)

The retail portion, which is only 18% of the Urban Company IPO, was subscribed 18.67 times as of 5:00 pm, according to stock exchange data on Wednesday. Shares set aside for qualified institutional investors, more than half the IPO, was subscribed 1.56 times while the portion reserved for non-institutional investors was subscribed 19.15 times. Overall, the issue was subscribed 9.48 times.

Urban Company IPO GMP

The latest grey market premium for the Urban Company IPO was 37 as of 3:00 pm on 11 September. That indicates a listing price of 140—a premium of 35.92%. The ₹140">unlisted shares were trading at 140 when the IPO opened for subscription on Wednesday.

Urban Company IPO Details

Urban Company Ltd., formerly UrbanClap, has launched an IPO to raise as much as 1,900 crore by issuing shares in a price band of 98-103 apiece. That pegs the company's valuation at $1.7 billion (about 15,000 crore).

  • IPO dates: 10-12 September
  • Allotment date: 15 September
  • Listing date: 17 September
  • IPO size: 1,900 crore
  • Issue size: 4.58 new shares
  • Offer for sale: 13.86 crore shares
  • Lot size: 145 shares or multiples thereof

At 98-103 apiece, the Urban Company IPO is “fairly priced” when compared with financial performance of rivals, Ishank Gupta, research analyst at Deven Choksey told Reuters.

Urban Company IPO: Company Profile

Urban Company, which offers services ranging from spas to plumbing repairs, rivals firms such as Housejoy and Sulekha. However, it mainly competes with unorganised and diverse regional players. The company turned profitable in the last financial year with revenue at 1,144 crore, a 38% rise year-on-year.

The company plans to use the IPO proceeds to develop new technology, invest in cloud space, marketing and for general corporate purposes.

IPOs In India

Indian startups, such as Lenskart and Meesho, are also looking to list their shares, in a bid to tap the world's second-largest IPO market. The companies hope to cash-in on growing demand and rising household incomes in the world's most populous country.

 
ABOUT THE AUTHOR
HT Business Desk

The HT Business Desk provides comprehensive coverage of the Indian and global financial markets. Based in Mumbai and New Delhi, the team tracks everything from Sensex and Nifty movements to the latest from India Inc., trade deals, and macroeconomic policy. We aim to empower readers with timely, fact-checked news that clarifies the complexities of the business world.

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Stay updated with the latest Business News, stock market updates, petrol and diesel prices, gold and silver rates, income tax updates and major developments from India and across the world.
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